The National Parenting Center

Seal of Approval Report

ChatterTime On-the-Go

ChatterTime On-the-Go by pennycake demonstrated to our parent testers how quickly it could become a cherished addition to their family activities, earning rave reviews for its ability to spark lively conversations and strengthen bonds. This colorful card set is visually stunning, featuring vibrant artwork and playful fonts that immediately draw in players of all ages. …

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SpinSpinShare Story Teller

The SpinSpinShare Story Teller by pennycake would be an excellent addition to any family’s activity collection, earning high praise for its ability to foster connection and creativity. This charming set strikes the perfect balance in size, making it easy to bring along to family gatherings, dinners, or even on trips. Its compact, thoughtfully designed packaging …

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ChatterTime Conversation Cards

ChatterTime Conversation Cards by pennycake is a fun and innovative tool that transforms mundane moments into meaningful family bonding experiences. Housed in a charming, book-shaped box, this game features a colorful spinning wheel and an array of small, color-coded boxes filled with thought-provoking cards. The design alone invites curiosity and engagement, making it an attractive …

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Naturalistas ICON Salon Playset

This exceptional playset offers a captivating blend of imaginative play, cultural representation, and positive messaging. Our child testers were immediately drawn to the playset’s vibrant colors, stylish dolls, and an array of enchanting salon accessories. The intricate details and diverse range of characters foster creativity and storytelling, as young minds immerse themselves in a world …

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FamiSafe parental control app

FamiSafe offers up a robust suite of features designed to empower parents as they navigate the digital landscape with their children. This user-friendly app excels in providing parents with essential tools to monitor, manage, and safeguard their child’s online activities. FamiSafe shines in its simplicity, allowing parents to quickly establish screen time limits, track device …

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HyperTiles

HyperTiles

HyperTiles by Fun In Motion Toys is an ingenious and versatile STEM product that captures the imagination of young engineers and creative minds alike. This compact set, housed in a neat box, contains 48 lightweight 3×3 plastic tiles and 80 small connectors. The pieces are designed to interlock effortlessly, making it easy for children to …

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Happy Himalayan

Happy Himalayan

Happy Himalayan Water is a refreshing and eco-friendly choice that stands out in the crowded bottled water market. Packaged in a stylish aluminum bottle, it not only helps reduce plastic waste but also adds a fun twist with a label that changes color in the sun, making it a hit with kids. This unique feature, …

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KidDough Play Kit

KidDough Play Kit

The KidDough Play Kit by Earth Grown Kid Doughs is an exceptional choice for young children who love sensory and creative play. From the moment you open the package, it’s clear that this product is thoughtfully designed. The kit includes a variety of high-quality components, including a doughnut-scented dough with a delightful texture that resists …

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Mix It Up On-the-Go

Through two months of testing, this innovative and engaging product proved itself to be a game-changer for families seeking quality time and meaningful interactions. Designed with portability in mind, Mix It Up On-the-Go is the perfect companion for any family adventure. The compact and durable packaging ensures it’s always ready for fun, whether you’re on …

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SmartGames Smart Dog Agility Course

The SmartGames Smart Dog Agility Course is an exciting blend of adorable dog-themed fun and engaging brain puzzles, perfect for children aged 7 and up. Parents were thrilled with how this single-player game encouraged their kids to focus, play independently, and feel a sense of accomplishment after completing each puzzle course. The game, neatly contained …

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HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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