The National Parenting Center

Building & Construction Toys

Z-A-C The ZOOB Alien Creature

ALEX has developed a unique building toy that really taps into your child’s imagination. The Zoob pieces snap together easily and then bend in all directions. To begin, the set comes with instructions to build a few starting designs, all of which are pretty cool. Once they have mastered those your child can use their […]

LEGO Creator Twinblade Adventure

Parents told us that they like the new approach LEGO is taking by offering more 3-in-1 sets. The ability to create three unique things with one set of LEGO pieces certainly adds to the appeal and the value. This set is designed for children who have had some experience with LEGO and feel comfortable following

Smart Max Home Sweet Home

Smart Max Home Sweet Home

SmartMax’s Home Sweet Home features exceptionally powerful magnets that are permanently enclosed inside chunky, multicolored bars. This set includes long, short, and curved bars, plus plum-sized, lightweight metal balls sized just right for little hands to manipulate. With such a variety of pieces, it was fun to watch young testers create loads of 2-D or

Geomag Mechanics

Geomag Mechanics

The fascination, appeal and attraction of magnets, almost as if by some invisible force (see what we did there?), is undeniable when it comes to children and adults. For kids who enjoy building and are curious about the principals behind magnets Geomags is a must-have item for the holidays or a birthday. Kids loved manipulating

GoldieBlox & The Movie Machine

It’s probably been a while since you saw a zoetrope, and we’ll bet it’s been even longer (never?) since you made a movie with one. GoldieBlox thinks that sometimes the old ideas are still the best for teaching lessons and techniques. In the box you will find everything needed to construct a zoetrope. The instructional

GoldieBlox & The Builders Survival Kit

Parents and children were once again wildly ecstatic over another great creation from the brilliantly inventive and out-of-the-box thinkers at GoldieBlox. For those who have not discovered GoldieBlox, they are a company that believes building and science kits should not be relegated to boy themes. This new kit was described by testers as unique, intriguing,

WEDGNETIX

WEDGNETIX

It has been 16 years since Wedgits won a Seal of Approval. Since that time this building set has consistently maintained it’s position as one of the most innovative and remarkable toys. According to a whole new set of testers, all these years later, it appears like Wedgnetix is ready to follow in its footsteps.

brackitz

brackitz

One of the fun things about the Seal of Approval program is discovering new, inventive toys that enhance a category. Such is the tale of brackitz when it comes to building toys. Testers were thrilled to discover a new construction system that provides limitless options to create. It is so easy to use that you

Playstix Deluxe

Playstix Deluxe

Building and construction toys are great early learning toys that develop strong hand-eye coordination, fosters imagination play and open ended creativity. Playstix does all of the above and in a way that our testers found appealing on a variety of levels. Starting with the bright colors that are eye-catching and appealing, kids couldn’t wait to

IO Blocks 114 Piece Set

This IO block set is a terrific first building toy and according to several testers is an alternative to a more well-known building block brand. These blocks come in great colors that are not derived from your standard palette. The unique shapes are easy and comfortable to grip and don’t have sharp edges or pointy

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

Edit Company

PayPal Payment

"*" indicates required fields

Submission Summary

In case of Agency:

Product/Service
Suggested Retail Price
Suggested Age
Description
Notes
Image
Payment Method*
Hidden
Hidden
This field is for validation purposes and should be left unchanged.

Credit Card Payment

"*" indicates required fields

Submission Summary

In case of Agency:

Product/Service
Suggested Retail Price
Suggested Age
Description
Notes
Image
Credit Card
American Express
Discover
MasterCard
Visa
Supported Credit Cards: American Express, Discover, MasterCard, Visa
Expiration Date
 
Hidden
Hidden

[login_widget]

PLEASE SELECT YOUR REGISTRATION TYPE

OR

User