The National Parenting Center

Building & Construction Toys

PLAYMOBIL Aquarium

The Playmobil Aquarium is a great open ended toy for kids who love imaginative play. The set comes with a good number of accessories which help add to the realism of the aquarium experience. Once assembled, it is a stunning, eye-catching toy. The image on the box is an accurate representation of what you actually …

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Klutz Maker Lab: Air Blast Cannon

Time and time again Klutz delivers ingenious craft activities, and this Air Blast Cannon is no exception. This toy delivered hours of creative fun for our testers as they built their cannons, and then got competitive once construction was done. Starting with the box, fun is already happening. Colorful, clear, and inviting, it just begs …

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Klutz LEGO Gadgets

According to our parent and child testers, Klutz LEGO Gadgets is a must-have toy. Upon discovering this new Klutz Lego Gadget kit and realizing it was actually more along the lines of LEGO’s Technic line…all the better. At first glance, the package of LEGOS appears pretty small, but in fact, it is loaded with small …

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LinkaBLOX

LinkaBLOX

This toy was a big hit with testers. Everyone from toddlers to teenagers spent time with these unique blocks and had fun constructing whatever came to mind. LinkaBLOX comes packaged in a colorful, appealing box that doubles as a great, sturdy storage container. The instructions offer quite a few ideas for building different objects. There …

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My First Farm

BRIO has always set the highest of bars when it comes to producing high-quality products for children and the My First Farm train set is no exception. The My First Farm set incorporates two highly engaging play concepts by combining farm animals and trains. The box is beautifully designed with enlarged pictures of the products …

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Tubes & Connectors

Tubes & Connectors

The Tubes and Connectors by Roylco is a very visually appealing playset. Once you open the Tubes and Connectors box, you’ll find three sizes of tubes, which are all brightly colored and excited kid testers who immediately started dreaming up things they could build and construct. The tubes are strong but flexible enough to curve …

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Blockaroo

Blockaroo

Blockaroo is a terrific foundational toy for growing minds, and great at helping to build a childs imagination and fine motor skill development. These foam building blocks do much more than just stack on top of one another; they easily connect to each other thanks to embedded magnets. The magnets are strong, making what a …

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BRIO Builder Motor Set

Several parents had an identical reaction when they saw the BRIO Builder Motor Set; it was everything they ever wanted in a building set but never got. They loved the idea of giving their children a product that let them build anything their mind could think of, AND make it move or work at the …

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Marble Rush Ultimate Set

Marbles are an agelessly wonderful part of childhood. Our great grandparents played with them in their youth, but now, instead of flinging marbles in the dirt, there is a dizzying array of marble mazes available. VTech, who always has its finger on the pulse of toy trends, has created a genuinely dazzling toy in Marble …

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Make-a-Fort Explorer Kit

Make-a-Fort Explorer Kit

There is no denying the fact that there is something about cardboard boxes that draws children like magnets. Whether making houses, rockets, forts, etc., children love to use their imagination with cardboard boxes, just as we did when a new appliance box magically appeared in the neighborhood. But, that was then, now the Make-a-Fort Explorer …

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HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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