The National Parenting Center

Kids Clothing & Accessories

Kizik Kids

Kizik Kids

Kizik Kids boldly describe their children’s shoes as the “easiest shoes you’ll ever put on.” Guess what? They are absolutely right! This product is every parent’s dream of making the mornings easier as their children are getting ready for school. There is always a rush when getting your child out the door, and the last …

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Safety Brite Drip Free Umbrella

Safety Brite Drip Free Umbrella

Does it rain a lot where you live? If so you owe it to yourself and your children to buy this umbrella. Our testers absolutely loved it. There is a drip guard that really helps in keeping kids dry, a reflective top that helps it be seen at night but what really stood out, and …

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Stonz Wear Booties

Stonz Wear Booties

Stonz Wear has arrived in the baby apparel arena with an innovative bang. These non-slip, stylish, contemporary, high quality boots are ideal for when the weather is cold, wet or nasty. Parents were convinced that these booties were designed by people just like themselves, with young children at home. Who else would know to offer …

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Go Baggie

Go Baggie

We are still trying to figure out how Myrna J Games managed to fit so many compartments and so much stuff into this marvelous activity backpack. Inside the exceptionally creative and wild designs on the outside of these packs are roomy sections that contain project spaces such as a dry erase board, markers, etc. Apart …

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Little Piggies Shoehorn

Little Piggies Shoehorn

Without a doubt one of the most surprising winners of this testing period was the Little Piggies Shoehorn. And it didn’t just sneak past, it managed to garner rave reviews from parents who absolutely loved it. Perhaps it is because we don’t even realize how much time we spend or how much of a struggle …

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Fan Stamp

Fan Stamp

Not your typical art tattoo Fan Stamp is a face paint that applies directly from the paper to your child’s face. There is absolutely no water needed at all! Simply lay the stamp on the face and presto. The setting powder quickly makes the tattoo lay down smoothly and last. The ingredients, being a 100% …

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Slingz Hands Free Sports Strap

Slingz is an exceptionally unique concept for parents of skateboarders. A hands-free method of carrying your board when you aren’t riding it. Being able to have your hands available while walking through no skate areas was a definite plus in the eyes of parents and kids.

Nowali Striped Childrens Moccasin

These unique children’s moccasin’s impressed our testers on so many fronts. The shoes are comfortable and children really love wearing them. The leather sole makes slipping less likely even on smooth surfaces. They proved to be extremely durable during the testing period, even holding up to repeated washings. They keep little feet warm and cozy. …

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Aleva Naturals Bamboo Baby Wipes

Aleva Naturals Bamboo Baby Wipes

Parents absolutely raved about these new all natural baby wipes. Starting with the package which clearly states that the product is free of and and all harmful chemicals. The package also features a unique plastic opening on top that keeps the moisture in thus beating every other incarnation of tear flaps and hard plastic openings. …

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HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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