The National Parenting Center

Kids Furniture & Furnishings

Country Cottage

Country Cottage

The white, blank canvas of the Country Cottage was irresistible to our young testers. Seeing a playhouse where only kids could fit was enticing enough but the fact that the outside was just begging for their own creative flourishes put this submission over the top. The cottage put together fairly easily with parental assistance and …

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Comfort Safe Organic Mattress

Not only is the Comfort Safe Mattress from Munchkin free of harmful phthalates and potentially harmful fire retardants, but is it also two-sided. That’s right, one side is for babies and is ultra firm while the other is softer and more comfortable for toddlers. The mattress itself fits snugly in the crib, eliminating gaps between …

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Classic Namestool

Classic Namestool

Using maple wood, which is famous for its solid, sturdy composition, the Classic Namestool really impressed testers as a high quality item. The thick wooden base, along with the legs that twist in easily and securely, makes it ready to use in a snap. The size of the stool is perfect for giving children access …

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Traditional Spinet

Traditional Spinet

This adorable mini piano, complete with stool, charmed our testers. Attractive enough to sit in your living room (if you employ bright red in your color palette), the Spinet is strong enough for less refined and learned pianists to, shall we say, bang on repeatedly. This is OK as the tone of the piano is …

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Little Looster

Little Looster

It seems as if every testing period we discover a product that makes so much sense that we just can’t believe no one has come up with it before. Little Looster is the newest product to have earned this distinction from our testers. This lightweight plastic step system wraps perfectly around the toilet and affords …

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Go Anywhere Booster Seat

Go Anywhere Booster Seat

This booster seat is extremely lightweight, very easy to clean and exceptionally easy to use. Those are the features that garnered praise from our testers. The seat has a padded base and a backrest. There are three adjustable straps to help attach it to just about any chair. Two straps go under the chair and …

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Wall Bumpi

Wall Bumpi

Bedrails and bumpers have pretty much remained the same for some time now. The folks at Two Hippos have shown that there are other ways to keep your child within the confines of their bed during the night. Easy to install, lightweight and very soft, Wall Bumpi can be used on the length or width …

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The Comfy Spot

The Comfy Spot

What a wonderfully unique, thoroughly delightful idea. Soft throw…uh….frisbees….pillows….cushions? Whatever you want to call them there is no denying their appeal and allure. The fabric is colorful, very durable and virtually stain proof. The fact that the fabric that Cryton chose is soft, breathable and moisture, mold, odor and mildew resistant made it a staple …

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Teddy Bear Cotton Canvas Tee Pee

Teddy Bear Cotton Canvas Tee Pee

Everything about this Tee Pee had our testers enthused. From the design, to the sturdiness, durability and size rave reviews across the board. Perfect for hiding, playing, sleeping, relaxing and of course pretend play, it is actually large enough for a parent to sit in without having to slouch. Sleeping bags fit in here as …

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Cowboy Cotton Tee Pee

Cowboy Cotton Tee Pee

To say that this tee pee was a hit with our testers would be a colossal understatement. Parents and kids absolutely flipped over this. The design is so appealing (a kind of old-school nostalgic Cowboy design), the quality top notch (soft and strong), durability so superb (easy to clean) that we knew we were looking …

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HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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