The National Parenting Center

Seal of Approval Report

Strawberry Shortcake - Fun Dough Game

This delightful board game will enchant and entertain you and your child over and over again. Don’t let the name or the pink colors fool you into believing that only little girls will like playing this game either. Game play involves moving along a board and collecting objects that you make by pressing clay dough […]

Marshall Brodiens Magic Hat

Sleight of hand, the tricks that magicians have been using for centuries to amaze and entertain has never lost its luster for kids. Being given the tools and the key to unlocking and performing magic for friends and family is like letting them loose in a candy shop. Children tore into this kit and were

Lullaby Classics CD

Lullaby Classics CD

If you are looking for a new musical CD to help rock your child to sleep you can’t go wrong with this collection of beautiful music from the Baby Einstein Music Box Orchestra. All the classics are here including Twinkle Twinkle and Brahms’ Lullaby along with other greats from masters like Mozart, Bach, Beethoven et

Turn the Tide

Turn the Tide

Have you ever played a game that seems simple enough but has so may levels to it that even when you think you’ve got the hang of it, you don’t? That is the sense our testers had even after playing Turn the Tide several times. We should be clear, our testers really liked this game…a

In A Pickle

In A Pickle

Who says size doesn’t matter? When you play In A Pickle, size is all that matters. This game rewards creativity so it pays to plan ahead, building word cards from small to large all while keeping a running storyline. This added twist was a real favorite of our testers who found themselves creating wildly improbable

Intellivision: 25 Video Game System

Who would have thought, in this age of ultra-real, 3D video games that the ancient games of our youth would still hold any interest for kids? Certainly not us. That is until we plugged in this self-contained video game system. Whereas, we had to feed quarter after quarter into a huge machine in an arcade

Crayola My First TV Play System

Now children who are yet to enter kindergarten can have fun with video games. While some parents may not see that as a good thing, many of our testers who actually watched their kids play with a variety of fun, non-confrontational games thought that this was in fact a thing they would like to have

Classical Fun Sing-A-Longs

Classical Fun Sing-A-Longs

It’s amazing how powerful the memory can be, especially when it comes to music. In just a few notes you can instantly recall a tune, even if you can’t remember the name of the song or who wrote it. Parent testers told us that as they listened with their children to these great classical pieces

The Wiggles Wiggling Dancing Guitar

The Wiggles of children’s TV fame has developed a solid following of young fans who thrill to their upbeat mix of music and humor. Now your Wiggles fan can join in on the fun with their very own Wiggling Dancing Guitar. Not only does it play an assortment of tunes and songs when your child

CoolBlox mini

CoolBlox mini

This unique foam building set with an interlocking design got high marks from our testers because it is so lightweight and harmless no matter how hard it is thrown by one sibling towards the other. Packaged in a nice plastic carrying case parents told us that CoolBlox would be terrific as a great take along

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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