The National Parenting Center

Seal of Approval Report

Hockey Guys

Hockey Guys

Do you either A) live in Canada or B) love hockey? If you answered yes to either then our testers believe you will also love these Hockey Guys. The wonderfully designed package/storage unit holds 14 players, a referee, 2 goals, one puck and 10 rink wall pieces. And that’s it. From there its up to […]

Create Your Own Enchanted Storybook

Here is a craft kit that offers educational, artistic and entertainment value, not bad for under $20. Children can create their very own story and use the 10 page book to write it all out. When the story is done there are stickers and jewels to decorate your masterpiece. Parents loved that the pages came

Young Artist Finger Painting Set

Finger painting is a rite of passage, every parent did it when they were young and now it is time to pass the experience on to their children. Parents told us that they were initially hesitant. Odd. Could it be that they are mess-averse? Well its time to give up the hope that mess doesn’t

Young Artist Coloring Gift Set

This portable art kit is perfect for taking along to restaurants, waiting rooms, airplanes, just about any place that your child could use a creative distraction. Parents are always looking for diversions and were thrilled to discover this set from a company that they have come to trust. They also noted that in many cases

Laugh Out Loud

There is no happier sound in the world than a baby laughing; it is a universal smile inducer. This very silly looking play toy from ALEX is designed to push your baby’s funny bone and, according to testers, it did just that. Besides the silly face there are sounds that happen when you push on

Air Hogs Hawk Eye and Liv Dolls - Schools Out

A remote controlled helicopter that takes video? And sells for under $100? Really? Yes, really. While hovering the Hawk Eye can shoot up to five minutes of low resolution video or snap hundreds of pictures. After you land you just hook it up via USB to your computer and download the content to see what

Liv Dolls - Schools Out

Liv Dolls – Schools Out

When it comes to girl dolls there is one undisputed queen of the hill. The iconic pink one may have some stiff competition as Liv Dolls become more of a presence and incorporate some of the designs and sensibilities that our testers found noteworthy. Every Liv Doll impressed parents who had always harbored reservations about

K.T. Cat Activity Set

It’s pretty ambitious to print right on your box that K.T. Cat puts the tools in your hands to make the most of your moments together – through shared reading, play, and communicating about feelings and hopes. We put that to our testers and asked if Us Time had accomplished their goal. What we found

E-Z Bat

E-Z Bat

If your child is beginning to show an interest in baseball this bat/toy is a nice start to the learning process. The idea behind the design is that “balls” only fly off the bat when the bat is swung correctly. For kids, seeing the balls fly off in various directions was both exhilarating and hilarious.

Neatnik Saucer

Neatnik Saucer

Parents, have you ever been shamed into leaving an exorbitantly generous tip to compensate for the mess your child has left under his high chair in a restaurant? If you answered yes then this portable mess containment system may actually save you money. As it collects the various crumbs it is also keeping your baby

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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