The National Parenting Center

Seal of Approval Report

Authentic Tee Pee

Authentic Tee Pee

To say that this tee pee was a hit with our testers would be a colossal understatement. Parents and kids absolutely flipped over this. The design is so appealing (a kind of old-school nostalgic Cowboy design), the quality top notch (soft and strong), durability so superb (easy to clean) that we knew we were looking […]

One Touch Beach Tent

One Touch Beach Tent

Among the numerous positive things that parents had to say about this new beach tent one of the most enthusiastic was that they loved that this tent popped up and set up so easily they could almost do it with one hand. Also impressive to reviewers was the sturdiness of the tent and how, even

BubbleBum Car Booster Seat

BubbleBum Car Booster Seat

A new entry into the category of travel seats, this is an inflatable, portable alternative for occasional use. If you need to strap three kids in a back seat and two are in regular car seats, you are going to want a BumbleBum for older child stuck in the middle. Testers really liked this unique

DriverEdToGo

DriverEdToGo

Everything you need to know in order to pass the behind-the-wheel driving test is included in this very impressive web “classroom”. Of course your child will need hands on time with you in the actual car, but after spending 30 hours (there are no shortcuts by the way) with this system your child will be

Playtime Babies

Playtime Babies

This adorable doll had our testers at “Hello”. With blue eyes that shine and sized just right for hugging and cuddling, this doll got loads of love from our testers. She comes with a ribbon for her hair and a bottle for feeding. The doll itself impressed as being made of very high quality materials

DUB Garage Control Freakz

The first impression that testers had when they saw the sleek, brightly colored car was one of unbridled excitement. They couldn’t wait to get their hands on the remote control and take it out for a spin. Once they did they discovered that this was much more than a standard R/C car. Music and realistic

PlusCraft BFF Pillow

PlusCraft BFF Pillow

Testers had so much fun creating their own pillows using this craft kit. The instructions are so easy to understand, children were making their pillows in no time. The method is almost like fabric-by-number. By matching up the numbers printed on the corresponding fabrics and then using the included stylus to “punch” the pieces onto

Field Biology Kit

Field Biology Kit

In over twenty years we have seen a countless variety of products come through our Seal of Approval system, we are rarely surprised anymore…until now. Animal droppings? Really? Yes really. But here’s the kicker, our testers loved it. Yes there is an initial gross factor (mom’s we’re looking at you) but we’ll be darned if

Tig Tagz ID 4 kIDz

Every parent who tested these child ID tags had a tale to tell of either having experienced or fearing the absolute terror of losing track of a child in a public place. These one-time use bracelets are the perfect size for small wrists and have enough space to write important contact information. It was noted

Tranquil Turtle

Beautiful, peaceful, adorable and enchanting. These were the adjectives we heard from parents who testers and fell in love with Tranquil Turtle. This beautifully conceived and created turtle has a sweet serene face and when bedtime rolls around the darkness of the bedroom is transformed into an underwater paradise complete with undulating waves. In addition

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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