The National Parenting Center

Seal of Approval Report

Where Does My Shadow Sleep?

Where Does My Shadow Sleep?

This book is a marvelous tool for parents who want to introduce and explore science together with their young children. Inside you will find a wealth of terrific projects that will encourage creativity, cognitive thinking, hand-eye coordination, problem solving and most importantly a great sense of accomplishment. The book is organized into four sections including […]

How Many Ways Can You Make Five?

How Many Ways Can You Make Five?

Almost every parent tester told us that what they found inside this book was not at all what they were expecting. The subtitle is more accurate: A Parent’s Guide to Exploring Math with Children’s Books. So what does that mean? Gryphon House has set out to help parents reach children on a level where they

Morphology Junior

Morphology Junior

This game was a big hit that testers loved and had fun coming up with combinations for describing it. Pictionary meets Charades meets Lego meets Cluzzle meets Cranium were the most popular associations. Included are twelve colored cubes, six wooden blocks, twelve glass beads, one piece of green felt, string, rubber rings, a timer and

Navy SEAL - Army Special Forces

The review for this costume is being released right around Veteran’s Day so the timing couldn’t be more perfect to review a Navy SEAL outfit for young boys. Just seeing the camouflage design got boys excited and imaginations running wild. The outfit comes complete with jacket, pants, vest, helmet and even a canteen holder. With

Deluxe Police Officer Dress Up Costume

Whether it’s a costume party, a school play, role playing with a friend or that holiday in October (you know the one with all the candy), this terrific police costume will fit the bill. The makers at Dress Up America took the task of replicating a law enforcement uniform seriously and the results show. Your

Ubbi Diaper Pail

Ubbi Diaper Pail

The Ubbi Diaper Pail features a smaller form factor than most, is made of sturdy stainless steel and comes in a variety of colors so you can find one that fits your nursery. Parents reported that, as advertised, the Ubbi held odors in very nicely and the fact that it can be used with regular

All About Reading Level 1

All About Reading Level 1

If you are a teacher or home-schooler you will certainly want to put All About Reading on your supply list. All About Learning Press certainly did their homework and impressed our testers with their comprehensive system that is chockfull of textbooks and materials that provide lessons, activities and games which make learning fun. Children were

Veritas Prep SAT 2400

Veritas Prep SAT 2400

If you have a child looking ahead to or already preparing for the SAT’s you know the pressure and anxiety it can bring to an entire household. All parents want to give their children that extra edge and Veritas Prep’s SAT program does just that. Parents felt confident when they learned that Veritas was the

WubbaNub

WubbaNub

There is simply no denying how darn cute these WubbaNub pacifiers are. Perfectly sized for little hands to find and hold onto at night, several parents told us that they felt this design feature alone saved them more than a few trips to the crib in the middle of the night. Parents liked how easily

BabyPlus Prenatal Education System

BabyPlus Prenatal Education System

Prenatal cognitive development is a concept that has been around for a few decades now. More and more parents tell us that while they aren’t 100% convinced if it works, it is certainly worth the effort to try, especially when BabyPlus makes it this easy. It promises to enrich the baby’s auditory environment (womb surround

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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