The National Parenting Center

Seal of Approval Report

mic-o-mic Small Chopper

mic-o-mic Small Chopper

This colorful first construction kit is a delightful set that provides a great introduction to assembling vehicles for display and imagination play. The high-quality, sturdy and durable pieces were easy to work with and when following the very clear instructions the suggested age is spot on. Apart from an ingenious peg remover there is no […]

Hopper Kangaroo Family

Hopper Kangaroo Family

This adorable three-level tree house enchanted young testers. With all of its rooms and places for active imaginative play they flocked to and around creating scenarios and activities for the inhabitants. There is a fun slide, a swing, a deck and a basket and pulley, all of which took just minutes to setup and and

Mercer Mayers Little Critter: The Trip

Silver Dolphin Books really got it right with this Little Critter story/app. What children will find on your iPad or Android tablet is a wonderfully interactive story loaded with terrific teaching tools. It all begins with the story of Little Critter’s family trip which is narrated while the words being spoken are highlighted. Once the

The Schwinn Biking Game

The Schwinn Biking Game

If you have a family that loves bicycle riding and if it is a regular activity that you enjoy doing together then this game will be a nice extension of that shared experience. The game is very straightforward, no wildly inventive twists or turns but it is filled with questions about biking that, during the

Black Light Glow Book

Black Light Glow Book

Black Light art has been around for decades and still holds a nostalgic appeal to many parents. More importantly it is exciting and intriguing to children who love the magical glow it gives to their artwork. This durable, high quality hardcover book was a magnet to artistically inclined children. The excitement of kids being able

Tooby Loops

Tooby Loops

Whether little or big, just about all girls like to express themselves with some fun, colorful bling from time to time. Tooby Loops provide girls with a fun activity that results in something creative and driven by imagination. The designs and possibilities are endless depending on the age level and manual dexterity of the child.

My Image Bracelet Maker

My Image Bracelet Maker

Mothers and daughters loved this user-friendly bracelet-making kit. It’s a wonderful craft activity and bonding time opportunity rolled into one. Everything you need is included here inside a brilliantly designed case that holds the entire contents of the kit. You can personalize bracelets any way you want by using the provided sheets and your own

VTech InnoTab 2S

VTech InnoTab 2S

VTech has done it again, upping the ante in the field of multimedia learning with this great new tablet for toddlers and preschoolers. Filled to the brim with a wealth of educational content, more is available for download via Wi-Fi. Parents loved giving this to their children on long trips or during long waits. Kids

Gummi Teething Bracelet

Gummi Teething Bracelet

At around the age of 6 months babies are nothing but teething machines. Anything and everything is put in the mouth as they try to relieve the discomfort of teething. This teething bracelet is designed for Mom’s to keep with them while keeping their hands free, something every mother appreciates. The easy to slip on

Mix n Max - Stack Me Up

This toy is so visually appealing and texturally pleasing that babies would crawl across the room to play with it. The use of non-primary colors was a nice change for parents along with the interesting, contrasting patterns. Testers gave high marks for the quality of materials, design and construction. Even the Velcro that ALEX used

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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