The National Parenting Center

Seal of Approval Report

Wabi Baby Electric Sterilizer & Dryer

Parents were falling over themselves heaping praise on this terrific new Electric Sterilizer and Dryer. They loved how it turned the chore of sterilizing everything into a breeze. It is designed for anything that is meant to be thoroughly cleaned, you can put bottles, pump parts, nipples, pacifiers, etc. inside the Wabi to be sterilized […]

Disney Story Central

Disney Story Central

Story Central is a tech-based approach to putting books into the hands of children using the characters and storylines they know and love. The wide range of characters available in the online store (after you exhaust your first series of free books) will cost you but according to testers the payoff, watching their kids excitedly

Disney Story Theater

Disney Story Theater

Parents wrote glowing evaluations about this app after watching their little Disney fans become totally engaged with an app that they could call their own. All their favorite characters are literally at their fingertips. There are simple and clear direction that allow kids to jump in and start playing and creating immediately. The first step

Frozen: Storybook Deluxe

Frozen: Storybook Deluxe

If you have a child who loves Frozen then you probably are already downloading the app and won’t be reading the rest of this review. If you are not among those devotees let us tell you why this app has taken its place among the newest Seal of Approval winners. To begin, this is not

Inside Out: Storybook Deluxe

Inside Out: Storybook Deluxe

Inside Out: Storybook Deluxe garnered one of the strongest sets of tester reviews for a paid app we have ever received. Every single tester raved about the gorgeous animations, the bright colors and adorable characters. The result is an engaging, entertaining, creativity-sparking experience that captures children’s imagination. Based on the wildly successful movie, the app’s

Royal Celebrations

Royal Celebrations

Royal Celebrations is a unique combination of a Disney doll and a mobile app. From the moment your little one opens the packaging of her new doll she’ll find a special surprise waiting. An invitation to a virtual experience with their new friend. When the parent takes a picture of the unique key with their

Bunchems Mega Pack

Bunchems Mega Pack

Bunchems! is a craft kit loaded with little flowery Velcro balls that stick together to create any shape or design your child can imagine. Before even opening the package testers told us that they were drawn to a kit that clearly would promote imagination, creativity, patience, persistence, and hand-eye coordination…all without the use of electronics,

TouchMath Jungle Addition 1

TouchMath Jungle Addition 1

TouchMath Jungle Addition teaches children early math concepts in a fun and entertaining way that keeps them engaged, curious and always coming back for more. Right from the start our child testers learned how to use the TouchMath system and were quickly interacting with the on-screen characters. TouchPoint, which is at the center of this

Parenting 2.0

Parenting 2.0

Tricia Ferrara has written an empowering book that is full of practical parenting advice that preaches some fairly new and progressive concepts. Parents really connected with her philosophies about how they don’t have to be victims to societal expectations about child rearing, but instead just do their own part as parents to elevate ideas and

Crayola DJ

Crayola DJ

Crayola may be the name on the app but there isn’t a crayon to be found anywhere. What this app does do, and it does it very well, is give users the tools to create their own dance music complete with mixing beats, fading, changing tempos and scratching. There are many different styles of music

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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