The National Parenting Center

Seal of Approval Report

Laugh & Learn Smart Stages Learn with Puppy Walker

Laugh and Learn Smart Stages Learn with Puppy Walker is a bright, attractive product that can provides hours of entertainment for a young child especially those learning to walk. Nascent walkers loved pushing this around which they did with ease because the base is secure enough to hold them upright through those wobbly first vertical […]

Thomas & Friends Wood Lift & Load Cargo Set

We know this isn’t breaking news to anyone but, kids really love playing with trains! This new Thomas train set comes with everything needed for some seriously imaginative train fun – trains, cargo, track, crane, and cargo loading station. The pieces are extremely durable and high quality. The tracks are easy enough for a child

Organic Romper

Organic Romper

This Simply Chickie Organic Romper is everything a new parent wants in a romper, something irresistibly adorable and oh so soft to the touch. Add in the fact that this romper is made of 100 percent Organic Cotton and you are just sweetening the deal. Right out of the package it is soft on your

Squishmallows

Squishmallows

Do your kids love stuffed animals? If the answer is “Yes” then this adorable, incredibly soft, insanely squishable pillow is going to be a huge hit in your house. Trust us! These oversized pillows are filled with the absolute squishiest filling (we actually have no idea how they made something so deliciously squishy). Squishmallows come

Beanko Mobile Diaper Changing System

We have all had to deal with unforeseen moments where your children need a diaper change, and the only option is your car’s front seat. Inevitably they start squirming and roll down into the crease of the seat making changing the diaper, shall we say, more challenging than normal. This changing system solves that problem.

Deluxe Decor Gate

Deluxe Decor Gate

If you have young children or animals running around your house you probably also need to keep them safely away from certain areas like stairs, house exits or the room where you keep your easily breakable items. To do this, you will have to consider a temporary gate. For years North States has been creating

Supergate Ergo

Supergate Ergo

Just when you think you have enough baby gates up in your home, your precious little one finds a corner or area that is a new danger zone. So many parents told us they thought they had everything covered & baby-proofed; however – it takes an expert (namely your child) to find the one spot

Supergate Classic

Supergate Classic

If you have a toddler in your home chances are pretty high that you already have a baby gate or two in your house. Either that or you are considering getting one because there are just some places you don’t want either your baby (or dog) going. North States has staked a claim as one

Play & Move Puppy Tunes™

The Vtech Play and Move Puppy Tunes is an appealing, bright and fun toy for little ones who are often stuck in car seats, cribs or strollers. It is a simple and safe diversion that keeps baby to toddler occupied and engaged. Theres nothing especially fancy about the Play and Move Puppy Tunes as the

Bright Lights Soccer Ball™

The Vtech Bright Lights Soccer Ball was instantly appealing to our young testers. The bright lights and happy face on the front induced loads of giggles and active play. It is designed to be easy to grasp, hold, and throw thanks to the little crinkly fabric hands VTech included in the design. Because this is

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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