The National Parenting Center

Seal of Approval Report

Smithsonian Robo Spider

Smithsonian Robo Spider

The name says it all, inside the box of NSIs Smithsonian’s STEM Robo Spider you will find a Robo Spider. Well, check that, what you’ll discover are all the pieces and instructions to build your own Robo Spider, and that’s where the fun starts. The package states that this is sure to be a fun, […]

Smithsonian Fingerprint Kit

Smithsonian Fingerprint Kit

Parents and kids alike were intrigued by this unique crime scene fingerprinting kit. The fact that it carried the Smithsonian brand name was a big plus in the eyes of parents who hold the Institution in high regard. They told us that right off the bat they expected this would be an activity rich in

Sharingland Cardboard Playhouse Kits

This playhouse is a perfect toy for any child who gravitates and embraces pretend play. The Sharingland Cardboard Playhouse series of imagination play Kits offer a great variety of adventure theme experiences from a farmhouse, to spaceship, to a grand palace, and an epic castle. Each playhouse is sturdy and beautifully made using high quality

Piccoli Horses Classic 14" Plush

Piccoli Horses are soft, high-quality plush toys, that impressed our parent testers, many of whom told us that they stand out in the sea of plush toys. The stuffed animal itself is very well made. The feet are weighted and it is well stuffed so that the horse is quite soft but can still stand

Pop-Oh-Ver-Kitchen Deluxe Set

Pop-Oh-Ver-Kitchen Deluxe Set

If you have little ones who love helping in the kitchen, the Pop-Oh-Ver-Kitchen Deluxe Set is a must-get imagination playset. This 12-piece toy kitchen accessory set includes all the pots and pans your little cooks will need to become fabulous pretend chefs. Most of the pieces are made of sturdy stainless steel so you can

Pop-Oh-Ver Stove & Kitchen Counter Set

The Pop-Oh-Ver Stove & Kitchen Counter Sets are an ingenious idea for people who do not have space for a traditional kitchen set. The set consists of one thick canvas fabric piece that fits over a flat backed chair. It is basically a slipcover for an armless chair which allows a child to play in

Pixel Kit

Pixel Kit

If you have little gamers or coding fans at home, or would simply like to introduce coding to your little ones, this Kano Pixel Kit is what you have been waiting for. This learning tool, disguised as a toy, wowed testers. Speaking parent to parent they urge their peers not to get intimidated by the

Computer Kit Complete

Educational tech company Kano burst onto our radar and absolutely blew away parent testers who were breathless in their exuberance and praise for this new product. It started immediately from the moment they opened the impressive packaging. New technology can be daunting for some, not here, not even close. The instruction booklet received raves as

Sky Track Adventure 64-Pc Set

Magformers have proven themselves to be family favorites over multiple testing period. This new 64-piece Sky Track Adventure Set raises Magformers own bar to a truly remarkable level. Whatever your child believed about what they could build when it came to Magformers just got blown out of the water. Creating and assembling a track with

My First Pastel 30 Piece Set

If youre looking for a terrific combination of fun and education in a toy, then you owe it to yourself (and your children) to check out Magformers. The My First Pastel 30 Piece Set exceeded the initial expectations of our testers and demonstrated that it can provide hours of superb child entertainment and imaginative play.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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