The National Parenting Center

Seal of Approval Report

Hydromom

Hydromom

Hydromom is a Superfood. What does that mean exactly? It’s a question many new mom testers asked when they came face-to-face with this new product. Clearly, it is designed exclusively for new mothers, but what does it provide that moms need? Let’s start with the key ingredient, electrolytes. This is a drink mix formulated to […]

Boobie Body

Boobie Body

The Boobie Body Superfood Plant-Based Protein Shake is a meal replacement shake for moms on the go. Our busy mom testers were excited to review the shake. Right off the bat, the packaging stood out as appealing, a dusty rose background surrounded by pretty cursive. And come on, who can not get excited by something

Boobie Bar

Boobie Bar

Boobie Bar Milk to the Max superfood breastfeeding bar is a great on-the-go snack for moms who are sick of drinking the same milk supply increasing teas. Our testers seemed to share the sentiment and experience with those teas. If you’ve tried any of them, you know there’s pretty much only one flavor option. They

100 Words About Places I Go

Many of our parent testers are familiar with and have very positive feelings about LeapFrog, so they were eager to see the latest educational offering from the company. They expressed interest and even a little skepticism about whether 100 Words About Places I Go would actually be an effective learning and reading tool for kids

Lil Critters Soothing Starlight Polar Bear

The Lil’ Critters Soothing Starlight Polar Bear is a sweet and clever device you will want to have in your baby’s nursery. Not only does it look absolutely adorable, but it also does all kinds of great interactive stuff. Its purpose is to serve as a soothing nightlight and sound companion combo, and it does

Go! Go! Cory Carson Two Scoops Eileen Ice Cream Truck

If your child is a fan of the series Go Go Cory Carson and you’re looking for toys that allow their imaginations to shine, you’ll find a winner in the Go! Go! Cory Carson Two Scoops Eileen Ice Cream toy car set from VTech Electronics. Right from the start, parents were impressed by the fact

Kissy Animated Penguin

Kissy the Penguin is a sweet, soft, adorable plush baby penguin and an interactive toy that impressed our parent testers with its overall quality and design. At 12″, it is sturdy and well-made for the target 0-2 age range. Kissy is very soft and doesn’t have any rough edges. Pressing on either of Kissy’s feet

Pop 2 Play Rainbow Slide

With the Pop 2 Play Rainbow Slide, you can create your very own indoor playground. Even better, this is a slide made with parent sensibilities in mind because it folds flat (truly flat) so you can store it under or behind a piece of furniture until the next “trip to the park.” WowWee made their

BriteBrush Elmo

BriteBrush Elmo

For parents who struggle to get their young children to brush their teeth every morning and every night before bed, the Brite Brush Sesame Street toothbrush is the answer to your prayers. Not only does this toothbrush teach your child how to brush properly, but it does so with fun games and music. The toothbrush

Duo Tone Light Up Hoop

Hula hoops are and have been staples of childhood play for generations. Today the variety and options are greater than ever, which is why the new light-up hula hoop from Kess is notable for its ability to stand out from the crowd. The Duo Tone Light Up Hoop lit up the eyes of hula hoop

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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