Who knew how much of our mind we used when doing simple every day chores such as shopping at the grocery store. We read, we calculate, we measure and plan ahead all while filling our basket. The stimulation of all those various foods, colors and numbers is what is at the heart of the Shop […]
This cute self-esteem combo book and CD is not going to zoom to the top of the pop charts anytime soon, but it is worth a spin in any home with young children who could use a boost now and then. We all have rough days where we question our abilities or how we are
This portable, self-assembling toy was a real hit with parents of young pre-school aged boys. From packaging to pricing to ease of use, Mattel scored big with this toy that features moveable bridges, brightly colored pieces and space to store everything away. Imagination play with toys like this can really take flight and testers enjoyed
Polly Pocket’s appeal appears to be at an all-time high, at least according to our testers, young girls who couldn’t wait to get their hands on this new Polly. Little girls will have hours of imagination fun playtime exploring all of the various compartments and goodies packed away inside them. Parents liked the drawers for
According to our testers, co-opting the wildly successful family game of Pictionary and infusing it with Disney magic proved to be quite a successful move by Mattel. Using beautiful Disney graphics and photos, players are given the option of drawing clues themselves or watching as the DVD does it for you. All the elements of
Over the years, we can count on one hand the number of race sets that have been marketed to girls. Actually we don’t even need the whole hand. That’s what really stood out for our testers who appreciated the fact Mattel had taken girls into consideration with this race set. Do we wish it had
It’s not easy keeping up with all the changes in the way we live, the way we communicate and even the way we play. Enter the brave new Barbie. Mattel’s new portable Barbie Girl is a device that connects via USB cable to BarbieGirls.com where your child can adopt pets, shop ’til they drop, and
The review for this Seal of Approval winning product has not been posted. Please check back soon.
Sometimes a remake of a classic game can introduce a new audience to the fun of its predecessor. Such is the case with Flippin Frogs. We all know the idea behind the frenetic launching of plastic pieces in the hope of landing the most on the tree. What resonated with testers was the fact that
The allure of Batman knows no generational boundaries. This was clearly evident by the genuinely excited reaction young children had when they saw this super cool Batmobile. Who would have thought that a two or three year old would give a hoot about Gotham’s Caped Crusader? Perhaps it was the really slick and sturdy design
