The National Parenting Center

Jewelry Design Studio

It took only one glance at the Jewelry Design Studio’s beautifully designed carrying case, with its myriad tubes of colorful beads, to get our testers excited about making all kinds of baubles and bangles. If you can imagine it you can make it because ALEX has stuffed this kit with so much raw jewelry making […]

Me by Me

Me by Me

It’s never too young to start compiling your autobiography. Over the years this exercise has taken many names like diary, scrapbook, keepsake box, etc. ALEX has brought it all together in one adorably packaged set. Inside you’ll find activity pages and projects including a growth chart and a handprint making kit complete with air hardening

Growing Up Healthy the Next Generation Way

These days it is so hard being a parent and trying to feed your child the kind of food that you know their body needs to grow up healthy. The forces of temptation are everywhere and we see it in the waistlines of our nation’s youth. Parents gravitated to this book, eager to discover tips

Thomas & Friends Making Tracks

A game and a building activity set, this Making Tracks impressed our testers with its ability to thoroughly engage young children. The process of putting track pieces on the board and then playing gave young children a nice feeling of accomplishment even before the game began. Veteran Thomas fans noted that the track pieces were

Sesame Street Elmos Shape Search

Elmo’s universal appeal among the preschool set is undeniable. This interactive electronic toy gives children what they want, a chance to interact with Elmo. Parents were more impressed with the educational value and the price. Older children were more apt to utilize all of the various functions available on the unit, while younger children were

Air Blox

Air Blox

Throughout all of the reviews submitted to us by testers of Air Blox there was one common thought: Ingenious. By pumping air into the various “block” segments, children begin the process of building their own special habitats. The bright colors and ease with which the included foot pump aided in inflating the parts made this

Barbie B-Smart Learning Laptop

Oregon Scientific went back to the drawing board for this newest incarnation of the learning laptop and the results really impressed our testers. It is chock full of so many fun and educational games and activities that girls simply could not get enough playtime with Barbie. This is not a laptop and the days of

Hot Wheels Accelerator Laptop

Hot Wheels Accelerator Laptop

The Hot Wheels brand has proven over time to be one of the most popular car racing toys ever. Well into its second generation the brand name has now found its way into a new genre, the interactive laptop toy. Filled with activities and games and designed to emulate a grown-up laptop children will find

Jet Plane

Jet Plane

There are lots and lots of imagination play sets on the market and we have certainly seen our share of them pass through our testing doors. What we have learned is that airplanes have a magical appeal to them. Perhaps it is the excitement that is a associated with travel or maybe it’s the magic

Feeding Friend Hook-On Chair

This very easy to use hook-on chair was a big hit with our testers. They praised the design and space saving elements of the chair compared to traditional high chairs. Children loved the design, especially the monkey paws that sat on the table with them. The seat has convenient pockets in the back for utensils,

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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