The National Parenting Center

Safe2Go Child Safety Harness

There are those who have reservations about using a harness for their children, the guess among our testers is that they have never lost a child in a crowded environment. Our testers found that when it comes to keeping your child tethered, especially in places like amusement parks, malls, the zoo, etc. peace of mind […]

LiceLogic Daily Lice Prevention Shampoo & Conditioner

Let’s face it, the mere mention of lice is enough to induce fear and even tears for most parents. Yet it is more than likely most of us will eventually do battle with them. There are plenty of remedies and old wives tales floating around about killing or staving off lice but LiceLogic appears to

Transformers Rescue Bots Assortment

Whether it was this summer’s movie or the TV show, young preschool aged kids instantly recognized and were excited to play with a transformer made just for them. There are several models in the line but each one twists and turns and transforms so that you could even view it as two toys in one.

Tonka Chuck & Friends Race Along Chuck Vehicle

Tonka Chuck is so colorful and appealing that children naturally gravitate to him and were delighted to meet a talking friend who spoke over 50 phrases and led them in games like Tag, Circle Race, How Slow Can You Go, Red Light, Green Light and more. The vehicles, there are several friends in the line,

Bizu

Bizu

Testers told us that their little girl’s eyes lit up at the chance to create their own jewelry, either to wear themselves or to give as presents to their friends. Using the included beads, children were able to let their creativity and imagination take over. Using vibrant colors and aided by very easy to understand

STRATEGO

STRATEGO

Most testers, when they came across Stratego in the testing centers did a double take. Could it be? Was it the same game they played in their youth? The answer in a word is: Yes. Sure the board has been updated with fresher graphics and the characters on the pieces look different, but the game

LOGO

LOGO

This game garnered some interesting responses from our testers. On the one hand it is a fun game that stimulates the mind and can provide lot of laughs and ah-hah moments. On the other hand, it is a pretty glaring example of how corporate culture is everywhere and is ingrained in us all. But we

QUELF

QUELF

Quelf is back and once again testers expressed their love for a game that is equal parts fun and wacky hilarity. Quelf is totally unpredictable, testers told us that their families were in stitches most of the time and predicted the same experience in your home. You really never know what to expect and each

Cars 2 Missile Firing McMissile

Whether the second incarnation of the Cars franchise was a hit or a miss, the Missile Firing McMissile radio controlled car was a big hit with young testers. Here is a toy that provides hours of active, interactive and imaginative play. Durably constructed to withstand some pretty rough play, kids were really honing their mastery

Traditional Spinet

Traditional Spinet

This adorable mini piano, complete with stool, charmed our testers. Attractive enough to sit in your living room (if you employ bright red in your color palette), the Spinet is strong enough for less refined and learned pianists to, shall we say, bang on repeatedly. This is OK as the tone of the piano is

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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