The National Parenting Center

Highlights Learn-and-Play ABC Spinner Games

The Highlights brand has been bowling us all over for years, and now the Learn and Play ABC Spinner Game book arrives as yet another sterling example of how to produce a fun and educational product. Taking the classic Highlights approach, this adds a spinning gameplay element and infuses it seamlessly into a nice assortment […]

Highlights Learn-and-Play 123 Stamper Games

Remember being a kid and eagerly awaiting your monthly edition of Highlights in the mailbox? These days, Highlights offers so much more, and they have hit it out of the park with the Learn and Play 123 Stamper Games activity book. The set includes more than 30 number games and other puzzles, two 2-sided stamper

LeapFrog® Magic Adventures Microscope™

Leapfrog Magic Adventure Microscope opens up a world of exploration for your children, especially those with curious minds who love learning and diving into a subject. It offers an interactive, unique way of teaching your child to discover the micro worlds of a wide variety of specimens and inspires them to pursue their own discoveries.

The Highlights Book of How: Discover the Science Behind How the World Works

If your child has a curious mind and is always asking you “why” and “how,” then The Highlights Book of How: Discover the Science is definitely the book for them (and it might get you off the hook when it comes to answering questions, especially the one’s you don’t know the answer to!). This 340-page

Netflix Jr. Magazine

If your child enjoys multiple children’s programs on Netflix Jr., they’ll love these magazines.  It is clear from the content in the magazine that the priority is education through entertainment. To that end, Netflix has succeeded. Each magazine has an impressive range of games (spot the difference, mazes, finish the sequence, etc.) and activities (healthy

Learning Kindness Activity Set

Learning Kindness Activity Set

The Learning Kindness Activity Set combines education and fun with an age-appropriate curriculum. It is packed with different activities, including puzzles, connect the dots, mazes, and games to keep kids engaged. The colors and images are appealing and are loaded with lessons about kindness, sharing, emotions/feelings, caring for others, gratefulness, using kind words, and more.

Wriddle

Wriddle

Wriddle is a wonderful online tool that children can use on their parent’s smartphone, tablet, or laptop, to tap into and express their creativity through drawing and storytelling. In addition, it’s a place where they can create and record stories that can be played back and shared with friends and family. There is a bit

VTech® Marble Rush™ Corkscrew Rush Set™

The VTech Marble Rush Corkscrew Set is a fantastic combination toy that engages first as a building challenge and then offers loads of interactive play. The pieces in this set are a good size for younger hands. With their bright colors, they are easily identifiable for assembly. The instructions are straightforward, and the level progression

The Feels Emotional-Wellbeing Set

The Feels Emotional-Wellbeing Set by Slumberkins was an emotional winner among our parent testers. Slumberkins was founded by a family therapist/school counselor and a special education teacher to help teach children emotional growth. Their motto is to help families raise caring, confident, and resilient children through affirmations, stories, and creature characters. All emotions are important

Have a gamer in your family that your little one looks up to? Then imagine how excited they will be to have their own cool gaming set up with the VTech Level Up Gaming Chair. Once out of the packaging, the gaming chair is ready in a matter of minutes as there are very few

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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