The National Parenting Center

My Little Pony Princess Wedding Castle Playset

My Little Pony fans will love this new playset addition to the brand. Introduced here are two new ponies that are exclusive to set, Princess Candace and Shining Armor. Everything is in place for acting out a magical wedding. Parents explained that these ponies often visited with other My Little Pony sets and ponies from […]

FurReal Friends Baby Butterscotch, My Magical Show Pony

The FurReal family of automated pets has a new member and when we saw it was a pony we knew what was coming from testers, especially those with little girls. As with all FurReal toys there is no setup, just open the box, switch them on and off you go. Butterscotch’s head moves when your

MARVEL THE AVENGERS S.H.I.E.L.D HELICARRIER

The confluence of awesome super heroes coming together in one movie was a dream come true for fans of the genre, so it was no wonder that finding a toy that carried the Avengers brand would be appealing. The toy tapped into the imagination of children who were excited to play act scenes. Parents enjoyed

Weird & Wacky Contraption Lab

Somewhere Rube Goldberg is smiling. This great new toy demands that kids put on their thinking caps because there is a lot of strategizing and puzzle solving required to fully experience the Contraption Lab. If you have a kid at home who is constantly tinkering with things trying to figure out how they work this

Noggin Stik Development Rattle

Parents absolutely loved Noggin Stik and sang its praises in their reviews. Combining fun with learning, the thoughtfully constructed rattle offers a variety of parts that stimulate your baby. The rattle lights up and changes color, the body of the toy is made of different textures and there is a mirror on the bottom. The

Noahs Ark Boo Boo Blessings Adhesive Bandages

If your family is religious and believe in stories from the bible like Noah’s Ark, then these bandages are for you. Parents told us, if you have to bandage a boo-boo, why not do it with a religious theme. Every time you wrap and kiss an oww-ie, now you have an opportunity to discuss with

Noahs Ark Foam Tub Toys

Noahs Ark Foam Tub Toys

Tub toys are a staple of childhood and these foam pieces, depicting the story of Noah and the Ark, are great for telling the story to your children. One of the best features of this set isn’t even the pieces but the packaging they come in. Usually you have to buy containers to keep all

OgoBild Nexus

OgoBild Nexus

OgoBild Nexus is one of the most extraordinary examples of creativity you will find in a building toy. There are no rules, no instructions to follow, which is what makes this so special. It is also very easy to maneuver and manipulate. We can safely say that odds are pretty good that you have never

OgoDisk RAQ

OgoDisk RAQ

Not exactly paddleball, or tennis, or Kadima, OgoDisk RAQ is a whole new genre of RAQuet game. One parent summed it up by calling it a “hand trampoline for balls,” that captured it as good as any other description. The RAQ is a nicely molded, colorful plastic paddle with a rubber mesh in the middle.

Big Fat Tomato Game

Big Fat Tomato Game

We can safely say you have never seen a card game quite like this before. In fact when you open the brightly colored tin box and see the fuzzy red “tomatoes” and baskets to gather them in, you will not be thinking card game at all. But card game it is. You should not expect

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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