The National Parenting Center

Little Live Pets Clever Keet

Have you ever considered getting a bird but realized that you stopped your subscription to the newspaper years ago so you have nothing to put on the bottom of the cage? Probably not but if you did Clever Keet would be the bird for you! Testers quickly fell in love with the newest member of […]

The Force Trainer II

The Force Trainer II

How cool is The Force Trainer II? Let us explain exactly how it works and we’ll let you decide. To begin, you must have a full sized iPad version 2 and up. After assembling the unit and downloading the app you place the iPad on top. Then you take the adjustable headset and place it

Bro Bands

Bro Bands

Parents were excited to discover Bro Bands in our testing centers. They liked seeing a boy equivalent to what has been primarily a girl oriented craft project centered around charms and friendship bracelets. ALEX certainly went out of their way to highlight the male-ness of this kit and while it was met with wry smiles

Sketch It Nail Pen Salon

When a Do It Yourself craft kit is all about creating and using yourself as the canvas, things can really get interesting. This Nail Pen Salon gives kids 8 and up the opportunity to express themselves in the tips of their fingers and toes. 20 opportunities to make a statement. The kit comes loaded with

Lets Cook Ultimate Chef Set

Wow, ALEX wasn’t kidding around when they decided to call this imagination play set the ULTIMATE Chef Set. It is a superlative for sure but it does not disappoint. If your child loves to pretend to cook this is the perfect product for them. It comes with 52 pieces of real life kitchen/cooking pieces. It

Project Mc2s The Ultimate Lab Kit

It is possible that the paucity of girl oriented products NOT centered on dolls, make-up, fashion, crafts or horses is what makes this kit so refreshing and really connect with parents. Parents were thrilled to find a kit that is clearly aimed at girls but promotes science, learning and reading/following directions. No bedazzling happening here!

Crayolas Color Alive Easy Animation Studio

Crayola Color Alive Easy Animation is an innovative kit/toy that gives your child the tools to make their own animated videos. Parent testers raved about the kit’s ability to combine creativity and drawing/coloring with the inherent fun of an iPad. The required app, that is free to download, includes free characters, backgrounds and a few

Crayola Color Wonder Light Up Stamper

The Crayola Color Wonder Light Up Stamper was seen as a great solution for parents who are tired of cleaning up after their artistic little geniuses who believe the entire house is their canvas. Parents loved the variety of options tucked away inside the package. One parent described it as the Disneyland of coloring kits

Crayola Creations Thread Wrapper

Crayola has produced a wonderfully unique product that allows kids 8 and up to take just about any items they can find and personalize them by using colored thread and their motorized threading machine. The novelty of this idea was a huge hit with girls who excitedly started wrapping everything from pencils, eyeglasses and headphone

Mini Animator Doll Set

Mini Animator Doll Set

The Mini Animator Doll set comes in a variety of sets each featuring a female Disney character including Snow White, Ariel, Cinderella, etc. The faces appear to be those of the familiar characters at a younger age than when they made their big screen debut. The dolls stand about 5″ tall and the friends and

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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