The National Parenting Center

Road Rippers Dancing Car

The Road Rippers Dancing Car is interesting because it was described by testers as being both an exciting and cute little toy. Kind of an anomaly when you think about it. Parents did admit that they had their reservations at first thinking that it could be just another annoyingly loud toy with flashing lights and […]

Meccanoid G15

Meccanoid G15

Without a doubt this was the most eye catching toy in our testing centers. Meccanoid will remind parents of Johnny 5 from the movie Short Circuit but for kids he just looks like an awesome new robot friend waiting to be built and played with. This is a big project (over 600 pieces to assemble)

Space Hawk

Space Hawk

Testers were excited to spend time with Space Hawk because, as they explained, they had NEVER seen a toy like this before, so innovative, inventive and state-of-the-art. The package is stunning and the large, picture with the fold up lid to reveal an amazingly cool spaceship is any boys dream. By attaching your smartphone to

TILO Trike

TILO Trike

From the moment they first saw and touched the sleek and modernly designed TILO Trike testers knew that this was a high quality tricycle that was clearly made out of the best materials. It is so solid and sturdy that it was even able to hold the weight of a large adult with ease, so

LEGO Dimensions

LEGO Dimensions

LEGO has jumped, with both feet, into the toys-to-life category. For those of you unfamiliar with the term or the genre, it is the conjoining of physical toys with video games. LEGO Dimensions comes with physical LEGO pieces that you build into sets, characters, vehicles, or accessories. The next step is placing what you have

Silli Chews Baby Teethers

These teethers collected some great scores and comments from our parent testers. Not only do they look cute and trendy but they come in great packaging which allows you to easily feel and see the quality of the product. The squishy, silicon material is great for a teething baby to bite down on and the

Treehouse Stack-Up

Treehouse Stack-Up

Treehouse Stack-Up was celebrated in our testing centers as being a breath of fresh air. Not gender specific (nothing to do with cars, trucks, dolls, etc.) it appeals to both sexes with its gender neutral colors (orange, green, beige) and gender neutral theme (treehouse). Also, it is nice to discover a toy that doesn’t require

Disney Jr. The Lion Guard Protect the Pridelands Game

Wonder Forge has teamed up with one of Disney Jr.’s most beloved characters to create a board game that is both age appropriate and age appealing. The premise of the game is working together and protecting each other, which also happens to be the premise of Disneys Lion Guard show. The figurines of the four

Statue of Liberty

Statue of Liberty

Ravensburgers Statue of Liberty 3D Puzzle was an immediate hit in our testing centers. From the moment the box was opened and kids could see Lady Liberty they were excited. The colors of the durable foam pieces really impressed reviewers since they are so realistic; the only thing missing is a real flame in the

Smartscope

Smartscope

If you have a child that likes to explore and is curious about the world around them (especially the little things), Smartscope is for them. This is not your ordinary microscope. Smartscope works with your smartphone or tablet turning it into a microscope. The sky is the limit with this product because kids can magnify

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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