The National Parenting Center

Beach Buddies Shell Crafts

Beach Buddies Shell Crafts

Beach Buddies was a big hit in the testing centers on the basis of its ability to stir up the imaginative juices of children who enjoy making crafts. From day one we saw testers tapping into some real Darwinian delights. It was not unusual to be presented a sea horse with five eyeballs or some […]

Face & Hair Painting Studio

Face & Hair Painting Studio

This artistic outlet craft kit provided testers with hours and hours of entertainment. Children were delighted with the opportunity being given to them to do their own face, hair and even body painting. The kit includes sponges for applying the paints and there are plenty of those paints making the kit a really great value.

A.D.A.M. Inside and Out

A.D.A.M. Inside and Out

Our testers overwhelmingly found this web site to be an exceptionally fun, educational and well crafted experience. It is crammed with information that is presented in clever, beautifully rendered illustrations, animation and videos. It is a empowering experience, being able to explore the human body interactively and at your own pace. You can examine specific

A.D.A.M. Interactive Anatomy

Do you remember your pre-med friends in college who were taking anatomy and had to lug around those enormous books? Don’t tell them, but it’s all right here, and its way more interesting and entertaining too. A.D.A.M. has found a way to make one of the most challenging subjects feel manageable, understandable and even interesting.

Water Rocket

Water Rocket

There is something magical and powerful about rockets. The way they zoom up into the air, the trail they leave behind them, squinting to track them as they shrink in size as they race upward and then the gentle arc as they reach their zenith and begin to fall. Wild Creations has brought the fun

Dinosaur Tent & Tunnel Combo

Dinosaur Tent & Tunnel Combo

Kids did not need any instructions when they saw this tent and tunnel. It invariably took seconds for them to dive in and start creating their own child-exclusive world. For them it was a fun and exciting venue full of intrigue and independence. Parents liked that that independence was manageable via the see-thru top. They

Guess My Picture

Guess My Picture

Be sure your child’s creative caps are on securely because they are in for a workout. This new game from Wild Planet featuring the Crayola brand engages children with a fun experience that taps into their critical thinking, creativity, visualization and imagination. The task is to create pictures with cardboard cutouts so that others can

Doodle Match

Doodle Match

A great first game that allows preschoolers to discover not only the fun of game playing, but empowers them by building on some of their early color learning skills. Testers agreed that the use of durable game pieces was a plus especially given the amount of abuse many young game players can dish out. This

Hyper Dash Extreme

Hyper Dash Extreme

Just when you thought that Hyper Dash couldn’t get any better or any more hyper, Wild Planet ups the ante and gives us Hyper Dash Extreme! Kids had an absolute blast playing. With adjustable levels of play to fit the age group, parents could ensure that everyone could join in and enjoy the experience. The

Arm & Hammer Diaper Pail by Munchkin

Parent testers found the Arm & Hammer version of the diaper pail to be a great spin on an old product. Their familiarity with the Arm & Hammer brand and its baking soda, which we believe is used more for odor control than baking, gave testers an initial level of trust. Their trust was not

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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