The National Parenting Center

Stikbot Monsters

Ever since they burst onto the scene, one of the things Stikbots does best is bring imagination to life. These fun little characters will provide hours of entertainment for the whole family! With Monster Stickbots Zing has expanded the line from people and pets by jumping into the world of monsters. Testers found it “surprising”, […]

Flying Sushi Kitchen

Flying Sushi Kitchen

If you have a young sushi lover in your family, or if you are just intrigued by games that stand out for their originality, Flying Sushi Kitchen should be on your radar. The big appealing box is sure to be a hit when unwrapped. Plus, its reasonable price tag of $24.99 wont break the bank.

Lollie Wrap Hybrid Stretch Wrap

Lollie Wrap Hybrid Stretch Wrap

Lots of parents swear by their baby carrying wraps which they consider to be a must-have baby accessory for infants and small babies. When used correctly, it can be the perfect way to keep your baby close while also leaving your hands free for anything else you might need to do. For many parents, however,

Klutz Maker Lab: Air Blast Cannon

Time and time again Klutz delivers ingenious craft activities, and this Air Blast Cannon is no exception. This toy delivered hours of creative fun for our testers as they built their cannons, and then got competitive once construction was done. Starting with the box, fun is already happening. Colorful, clear, and inviting, it just begs

Klutz LEGO Gadgets

According to our parent and child testers, Klutz LEGO Gadgets is a must-have toy. Upon discovering this new Klutz Lego Gadget kit and realizing it was actually more along the lines of LEGO’s Technic line…all the better. At first glance, the package of LEGOS appears pretty small, but in fact, it is loaded with small

Sew Your Own Furry Llama Pillow

After two months of testing, parents told us they were convinced that the adorable new Sew Your Own Furry Llama Pillow will be all the rage for crafty preteens. Right from the start, the Furry Llama Pillow kit outlines the process succinctly, plus it comes with everything you need. The material is soft and furry,

Klutz Jr.: My Simple Sewing

Three cheers for Klutz Jr. for creating a genuinely gender-neutral craft kit! My Simple Sewings presentation is a refreshing alternative to the typically girl-centric beading and bedazzling world. Klutz Jr. has put together a food and sweets sewing craft set with said items featured on the box. No children are shown on the packaging and

Urban 2.0 and Space Base Playset

Wow, Urban 2.0 and Space Base Playset really impressed from Day 1 of the testing cycle, right through to the final day. Inside the unassuming brown box, you will discover an entirely photorealistic scene unfold before your eyes. Within a few minutes of separating and attaching parts to the set, the toy was ready for

Perplexus Light Speed

It can be tough to find new and inventive ways to help stimulate the problem-solving skills, especially ones that include a nice dose of physical dexterity, but the Perplexus Light Speed by Spin Master combines all that in one fantastic toy. Parents we so impressed with the design, they and their kids loved the overall

Air Hog Extreme Air Board

The Air Hog Extreme Air Board is a fun and dazzling twist on a mini-drone. When it comes to drone toys, Air Hogs have carved out a niche for themselves as being well-priced and among the easiest for novices to learn to fly. The Air Board has two flying modes; board and paraglider. Switching between

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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