The National Parenting Center

I Spy Private Eye Game

A nearly perfect marriage of mental challenge and fun, the I Spy series continues to rack up Seal after Seal. This game enhances memorization skills, something we could all use no matter what the age. I Spy manages to keep the mental gears spinning while providing a great sense of accomplishment for tackling the challenges […]

3-Stage Super Seat

3-Stage Super Seat

As parents we learn that with the bundle of joy comes a bundle of stuff, equipment to keep our babies busy, happy,occupied and safe. Even the very newest parents learn this lesson within days of bringing baby home. Finding a product that serves a multitude of needs and has a shelf life longer than a

Turbo Turtle

Turbo Turtle

When you produce a ride on toy for children between the ages of one and three you want to make sure that it is durable enough to withstand the most rigorous play. Don’t let the adorable design of this turtle fool you, he’s plenty tough and will happily bounce back for more. Features such as

Classic Lights & Sounds Trike

Successfully combining safety, fun and the development of physical coordination into one beautifully designed red trike, Radio Flyer has struck gold as well as another Seal of Approval. Sized just right for kids ready to reach out and start basic peddling, this trike will give them the stable support they need as they hit the

Sport Coupe

Sport Coupe

When you get into a new car for the first time perhaps the most fun is trying out the new buttons and seeing what they do. That was exactly the reaction children had when they climbed inside the Sport Coupe. Fingers were busily finding and pressing every button, and there are quite a few, delightedly

Grow N Go Bike

Grow N Go Bike

This cool trike has it all in spades. First of all it comes completely assembled and ready to ride, is that a parents dream or what? But wait there’s more, the expanding center rod, which moves without the use of any tools, makes this trike usable for years and then again for a younger sibling,

Set Cubed

Set Cubed

Taking the popular Set Card Game and turning it into a more three dimensional, board game affair was a risky endeavor, considering the nearly legendary status Set had among serious gamers. The reward is evident in Set Cubed and a fine example of building on the foundation of a good game and expanding it to

COZI

COZI

If you are a parent you know the value of being organized or if not, you know the perils of being disorganized. Cozi is a website that gives parents a remote tool to manage not just themselves but everyone in the household. Everyone can access it to see what’s what, who is where and when.

Kombolino

Kombolino

Kombolino is an adorably fresh take on the very popular game of Sudoku. Teaching recognition of shapes and order placement, our child testers got a kick out of solving the puzzles presented. Ideal for group learning activities in classrooms or other gatherings. Kids didn’t know, or care too much, about the materials used to make

stride rite Natural Motion system Early Walkers

Who is immune to fawning over shoes that are this small and adorable? No one in our testing centers, that’s for sure. This line of shoes for the very youngest of walkers really bowled our testers over, not just for the precious designs, but also for the support they offer little feet. Of course most

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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