About Seal of Approval
The National Parenting Center’s Seal of Approval program is an independent testing procedure whose sole intent is to evaluate a variety of products introduced and marketed to the parent/child consumer market. The testing involves a multi-step process conducted over an eight-week period.
The National Parenting Center gives parents, children, and educators the opportunity to examine a variety of submitted products. The testers are encouraged to play with, build, read about, and judge by the reactions of the children, each product’s quality.
Participants fill out questionnaires for each product they test. Evaluated are each product’s level of desirability, quality, sturdiness, interactivity, packaging, stimulation, engagement, and other ingredients essential in the make-up of a quality product. Test results are based on both statistical averaging and comments received from the parent/testers.
The Seal of Approval program is designed to continue the efforts of The National Parenting Center, which was chartered in 1989 to help create better informed parents as they tackle the challenges and enjoy the many rewards of parenting.
The National Parenting Center's Seal of Approval recognition does not imply or guarantee the safety of products listed.