The National Parenting Center

SEAL OF APPROVAL WINNER

Holiday 2017

3D Playset: The Cube & Creatorz

If your child loves to build and has an active imagination there is a new construction toy company in town and according to our testers they are worth a good look. The aspect of this playset that resonated most with testers was how it celebrated open-ended creativity and design. Many other larger and more well-known ubiquitous brands have tended to be sets where there is a specific end product design that just gets put on a shelf to gather dust. Strictly Briks shuns that idea and embraces the concept that kids need more hands-on outlets to express themselves. For children who learn best with hands-on experiences this really resonates. The Cube and Creatorz comes with bases to build a cube and then loads more block shaped pieces in a variety of shapes and colors that can be created on any of the sides. That’s it. Your child can make whatever he or she wants, there are no rules or specific steps to follow so the sky is the limit. Parents felt that this blank canvas, if you will, resulted in kids who were excited to explore but then happy to tear down and start again. Testers also felt the price for this set was much more reasonable than other sets on the market.

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Recommended Age: 8 and Up
Price: $ 24.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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