The National Parenting Center

SEAL OF APPROVAL WINNER

Fall 2020

Adora Be Bright Dolls Savannah

The Adora Be Bright line of dolls from Charisma features dolls with a back story. Savannah is no exception as she comes with that beautiful name and her very own mantra. Savannah’s is all about pride, and parents loved sharing the story and the concept behind it. As parents, we are often telling our children that we are proud of them, but now your child can be proud of her doll, and the message really takes hold. As for the doll itself, the prominent feature is that her hair changes color in the sun! This feature encouraged children to play outside and also to take care of Savannah’s magical locks. Kids can also take her hair down from the tight ponytail it comes with to create more fun with styling. Savannah’s outfit is adorable, and her shoes and clothing items come off (and go on) easily! Parents told us that this encouraged their children when it came to taking the lead in dressing themselves.

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Recommended Age: 3 and Up
Price: $ 49.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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