The National Parenting Center

SEAL OF APPROVAL WINNER

Fall 2015

Alphabet Als Board Book of Words and Rhymes

Unanimously positive reviews from testers have helped Rock ‘N Learn earn yet another well-deserved Seal of Approval. This sturdy 15-page board book with thick, colorful pages engages children with bright illustrations that appeal perfectly to the intended age group. Each page features a letter from the alphabet in a bold square in both upper and lower case. The rest of the page is filled with pictures of things beginning with the page’s letter. There are also playful rhymes on each page that correspond to the letter. Testers felt that this book was an ideal tool for encouraging toddlers and preschoolers to begin building the necessary skills for literacy development. The design, while simple, is clear and eye-catching which helps children focus on the letters, as opposed to a more cluttered approach that can end up distracting the child. Finally a word about Alphabet Al. He is a cheerful and inviting “host” who children were quite drawn to.

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Recommended Age: 2-6
Price: $ 8.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

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Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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