The National Parenting Center

SEAL OF APPROVAL WINNER

Spring 2012

Backpack Stroller

The stroller market is huge and can be quite daunting for parents trying to navigate the crowded market. There are high-end, super luxury strollers and then there are those designed for portability, travel or using in limited spaces like smaller cars or apartments. This Backpack Stroller fits into the second category. To begin with it is only 9 pounds! That is about the weight of some laptops. Secondly it folds down into a super compact size and has its own carrying case, ideal for travel just about anywhere including airplanes where it fits in most overhead compartments. The lightweight aluminum frame belies the sturdiness of the ride. Depending on how you want to use your strollers this can be a backup or the one you keep in the car or for travel. It is not as luxurious to be sure, but in the category of compact, lightweight strollers it truly shines.

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Recommended Age: 6 months and Up
Price: $ 169

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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