The National Parenting Center

SEAL OF APPROVAL WINNER

Holiday 2016

Brightlings

Brightlings is an interactive, singing, and talking doll. Its cute design with its big lit face and cute stuffed body worked like a magnet with our young testers. Brightlings love to talk and sing, they can say over 100 phrases including “I love you” and “How are you feeling”? Depending on how your child holds the doll, it can also record your childs message and repeat it back to them in different speeds and tones. This was a hugely popular feature that kids couldn’t get enough of. Brightlings also sing songs in 6 different styles pop, rock, jazz, opera, yodel, and beat box. Your child can control the style of music their Brightlings sings by holding their doll in different positions. It takes a little while for kids to get used the controls, but once they do loved singing along and talking with their Brightlings. Parents told us that Brightlings are well made and appear to be quite durable. They come in bright colors and speak very clearly. Children didnt have any problems understanding them. Brightlings are the perfect size doll for playtime, snuggle time or travel.

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Recommended Age: 4 years and up
Price: $ 29.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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