The National Parenting Center

SEAL OF APPROVAL WINNER

Fall 2009

Builders of Tomorrow Set

Our testers always appreciate when Lego returns to its roots and offers up a classic set of building blocks reminiscent of their first Lego experiences. Looking at the bright, colorful box there is no doubt about what awaits you inside. There are lots of pieces so that kids of all ages can just build to their heart’s content. Lego knows what builders naturally gravitate to and wisely include pieces such as windows, doors, a building foundation and people as well as wheels, tires and axles. If this is your first Lego set, it is a great place to start, if you are looking to expand an existing set, you can’t go wrong adding this to your collection.

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Recommended Age: 4 and Up
Price: $ 29.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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