The National Parenting Center

SEAL OF APPROVAL WINNER

Spring 2019

Butterfly Counting Pal

The Butterfly Counting Pal is a brightly colored toy for your child’s crib. It’s blinking lights, sounds and music are great for interaction with a baby up to a year old. The musical selection is nice, diverse and easy to cycle through. The light up feature is the real attention grabber here, holding baby’s focus and eliciting coos and giggles. There is additional versatility including being able to attach it to a baby car seat carrier to serve as a nice distraction for a very young baby on a long car rides. It was also effective when parents laid it on a blanket for play during tummy time. The colorful hanging pieces offer a variety of tactile experiences, each with a different surface. They do an excellent job of maintaining engagement and stimulation for baby. Parents felt this was a durable and visually appealing toy that is priced right.

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Recommended Age: Birth and Up
Price: $ 17.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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