The National Parenting Center

Building & Construction Toys

Guidecraft PowerClix Organics 74 Piece

Over the course of two months we learned that this bright, colorful and unique magnetic building system is versatile and interesting enough to keep many children of different ages engaged. To begin, the quality of the PowerClix pieces impressed testers. They feel sturdy and the magnets stick together well. As children built any number of […]

Creator Adventure Vehicles

Creator Adventure Vehicles

This is a great example of what LEGO does so well, deliver loads of hands-on play in sets that target the kinds of vehicles and themes that kids want most. This off-road jeep had kids hooked from the moment they saw the box. Perhaps it was the cool green, white and black colors, maybe it

CITY Utility Shuttle

CITY Utility Shuttle

If you have a LEGO enthusiast in your home who is excited by space and exploration then this might just be the perfect holiday/birthday gift. Testers were thrilled to see how their children dove in and got to the business of building right away. The 3 build options are an added bonus of this great

Meccanoid G15

Meccanoid G15

Without a doubt this was the most eye catching toy in our testing centers. Meccanoid will remind parents of Johnny 5 from the movie Short Circuit but for kids he just looks like an awesome new robot friend waiting to be built and played with. This is a big project (over 600 pieces to assemble)

Magformers My First 54Pc Set

The powerful appeal of magnets for kids from toddler and up is undeniable. No matter the shape or design kids are attracted to them and their unique properties. This Magformers Set was no exception during this round of product testing. Parents felt that the packaging really sells it, thanks to the pictures featuring the magnet

BRIO Family Home Playset

If you are a fan of wooden toys and play sets you are probably already familiar with BRIO. This set is a nice mix of wood and plastic offering a great modular design that can be configured in many ways. Your child can build their house however they see fit. The rooms can be anything

Castle Block Set

Castle Block Set

Maple Landmark’s Castle Block Set offers a fresh take on the classic wood block set. The simply marked cardboard box doesn’t do justice to what is inside. The first impression came as a pleasant surprise to many testers when they smelled fresh wood. These are real, all-wood blocks made in the USA, which was noted

LEGO Juniors Batman & Superman vs. Lex Luther

The Lego Junior Batman and Superman Vs Lex Luther has a built in audience simply by carrying the famous brands in its name. However, it is much more than that, in fact it offers a lot of fun and quality time when building together with your child. Parents appreciated that LEGO divides the set into

LEGO NEXO KNIGHTS Aaron Foxs Aero-Striker V2

If you or your kids have any familiarity with Aaron Fox from Nexo Knights fame then you know that his character is described as that of a “thrill seeker.” With that understanding, it comes as no surprise that this Aero-Striker set is loaded with all kinds of active equipment, including a crossbow, with two shooters

Meccano Micronoid

Meccano Micronoid

Micronoid blue basher by Meccano is a combination product that gives your child the tools to build, program, and play with a small sized robot. This is designed for a younger age group than Spin Master’s Meccanoid line and as such some things, like the robot’s head are prebuilt. There are 139 pieces that parents

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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