The National Parenting Center

Seal of Approval Report

Kinect Rush: A Disney-Pixar Adventure

Some of the most beloved animated movies of recent memory come alive as only Pixar and Microsoft can do when they team up and produce a Kinect game. Your child has the run of a theme-park environment where they interact with characters and then transport to environments specific to the movies. Run though a preschool […]

Lay-n-Go LITE

Lay-n-Go LITE

Our kids are natural born toy collectors, whether it is cars, building blocks, action figures or dolls, they have a lot of stuff that they want to have available and parents do as well, especially for travel or waiting times. The Lay-n-Go LITE is a brilliantly conceived product to allow your child to pack up

Spanish Intro Gift Set with Book

The adorable Little Pim is back and this time he comes in a gift set that is filled with great early learning tools for introducing Spanish to young children. The DVD is a high quality production with great visuals that both stimulate and appeal. The entire DVD is in Spanish creating a total language immersion

Fashion Marks Purse Designer

A real girly-girl item, this crafty kit really hit the mark with its target audience. Everything a little girl might need to personalize a purse of her very own is here. The kit comes with directions though really none were needed, this is a very self-explanatory kit, perfect for a rainy day activity. Parents noted

National Geographic Expedition Shoe Lights

When the sun slips behind the hills and the sounds of the night begin to come to life, the call of the wild pulls many young adventurers to explore the wonders of nature in the gathering dusk. These shoe top lights strap on and will illuminate the path no matter where it may lead. Parents

Net Nanny Mobile

Net Nanny Mobile

There has been a flood of very public discussions and debates about how teenagers are using their mobile devices and when (i.e. during school hours, while driving). It is a highly charged issue that centers around the fast paced development of new technologies that we are all enamored with. Code9 Mobile is a transparent tool

Brobo

Brobo

The Brobo character is based on a TV series that admittedly many of our parent testers had never heard of or seen. Neither had their children and yet these odd stuffed Brobo’s were appealing and quite desirable to the kids. Perhaps it is the big eyes so favored by anime these days; perhaps it is

Miracle-Gro Kids Root Viewer

Miracle-Gro Kids Root Viewer

Easy, fun and rewarding the Miracle-Gro Kids Root Viewer gives children an “ants-eye” view of how seeds take root, flowers emerge and root vegetables grow. The kit comes with everything you will need, an instruction booklet, soil, seeds and plants. The whole project takes about fifteen minutes, then the fun and required patience come into

Miracle-Gro Kids Gravity Gro Station

When half a dozen testers started their reviews with “this is the best set of instructions I have ever read” well we had to stand up and take notice. Everything in this nature kit made growing tomatoes exciting and educational thanks to the easy, self-explanatory directions. The lesson, learning about how light and gravity affect

ProRide

ProRide

When it comes to car seats for your baby and young child the number one factor parents look for is safety. RECARO has done their homework and then some. Testers were impressed with the numerous safety features built into the design of the ProRide. One of the most referred to features was the headwings which

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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