The National Parenting Center

Seal of Approval Report

First Bike

First Bike

Balance bikes are quickly becoming the training method of choice for teaching children the critical control technique needed to step up to a bicycle. There are all types of models on the market, several of which have come through our testing center doors. First Bike stood out to our testers for its eye catching design, […]

Speakaboos.com

Speakaboos.com

Offering a wonderful variety of stories and early reading activities for preschoolers, Speekaboos really connected with our testers as a place where their children could develop their literacy and listening skills as well as their computer proficiency. Utilizing bright colors and cute characters children were excited to get started doing everything the site offered. There

Sight Words Level 2 DVD

Sight Words Level 2 DVD

Using the magic of the TV screen to teach kids phonics, spelling, comprehension and loads of sight words, is what the people at Rock ‘N Learn do best. For years they have been engaging children and teaching them fundamental educational concepts in unique and fun ways. Utilizing superbly produced music with enthusiastic animation kids are

Disney Princess Dazzling Princess Game

An absolutely delightful game for young girls who love their Disney princesses. All the magic of the movies and their favorite characters are captured in this board game that encourages active participation and creativity. Being able to choose which princess you were going to be and then collecting cute and colorful gems, hit all the

Jake and the Never Land Pirates Who Shook Hook

This creative new board game was a hit with young testers but more importantly in the eyes of parents, this was a game that appealed to boys and girls equally. With bold, colorful graphics they were intrigued and eager to play. The game is all about strengthening fine motor skills, understanding balancing principals and using

DC Super Friends The Joker Fun House

Candyland for the comic book set was how one tester referred to this new game from Wonder Forge. Players move their Superheroes along the colorful board but instead of illustrations of ice cream and candy, there are superheroes and their various superhero friends all trying to defeat the Joker. The unique game twist here is

Lullaby Earth Crib Mattress

New parents were taken with this wonderful, earth-friendly crib mattress for a variety of reasons. The organic materials were of course a big selling point. Additionally, the design which features a smooth surface with no seams was seen as a practical design element. With no areas for liquids to pool the chance of discoloration or

Lightweight Crib Mattress

Chances are when you go crib mattress shopping the weight of the mattress is not among the critical criteria on your list. However, as our testers were quick to point out, it is not to be overlooked. Why? Changing sheets. Cribs are not the most conducive to easy sheet changing, you’ll learn this soon enough.

Brontosaurus Rocker

Brontosaurus Rocker

A dinosaur and a ride-on toy, hmmm nothing appealing to kids there, huh? The folks at Teamson, who specialize in crafting wooden furniture and furnishings for the home, have created an adorable rocker that instantly connected with our young testers. The colors are soothing and easily fit in just about any room. The face of

Karibu Folding Bath

Karibu Folding Bath

Baby baths are one of those items that many parents have a love/hate relationship with. It is a helpful tool making bathing infants and babies much easier but traditional molded baths take up a pretty significant amount of space when not in use. Getty Products has had their ear to the ground, heard the grumblings

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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