The National Parenting Center

Seal of Approval Report

LeapPad2

LeapPad2

With a slew of new tablets flooding the market aimed at both children and grownups, it’s hard to believe there was ever a time that if you said iPad to someone they would look at you like an alien. In the world of educational toys many parents told us that they hold LeapFrog in the […]

Leapster GS

Leapster GS

Handheld games are nothing new but when parents saw a new game from LeapFrog they were excited to replace other handhelds for ones from a company that they have come to trust to deliver quality educational content. Ideal for the car, at a restaurant, really anywhere the GS teaches reading, math, science and promotes creativity

Touch Magic Learning Bus

Touch Magic Learning Bus

The best educational toys are those that kids perceive as fun, entertaining and anything but educational. This lightweight yet durable learning device responds to touch, mainly because there are no moving parts. The fact that kids are growing up in an age when touch devices like iPhones, iPads and the like are commonplace; this Bus

Touch Magic Counting Train

Touch Magic Counting Train

Praised as an unbelievable value, the Touch Magic Counting Train thoroughly impressed testers who told us that this is a product that actually works better than it looks. Not that it looks shabby, it is bright and colorful and certainly appealing to the age group but it isn’t until you turn it on that you

TAG Get Ready for Kindergarten

TAG Get Ready for Kindergarten

The first incarnation of the TAG reader won the hearts of our testers and a Seal of Approval back in 2008. Today the line continues with an updated unit but the basic premise remains the same keeping it a superb educational toy. This TAG book offers opportunities to teach or reinforce age-appropriate educational content. Testers

Space Age Ant Habitat

Space Age Ant Habitat

It’s always fun to see the reactions of Mom’s when we get products submitted that involve ants and insects. They want their children to learn and be exposed to educational experiences like this but ants, really? This Habitat won over even the most squeamish simply because watching the habitat that their children made and populated

Monsters Make-a-Mask

Mudpuppy has created a delightful project kit that ingeniously combines art and hours of imaginative play. You will find four different design ideas for making your very own monster mask. Kids can use any media to color the masks, testers tried markets, crayons, paint, colored pencils, pens and even chalk. The beauty of this is

Fashion Marks Fun in the Sun Super Scrapbook

This is a great mother-daughter craft kit that will create memories even as you are capturing them in your scrapbook. For the age this is a perfectly sized scrapbook, just 20 8×8 pages, this creates a keepsake that is easy to make, not an overwhelming task. There are stickers and glitter that allow children to

Fashion Marks Luscious Handbag Designer

Handbags and purses are an essential accessory for women, maybe not little girls but you know that doesn’t keep them from wanting to look just like Mommy when they go out. This handbag designer kit lets girls create handbags with their own unique flair and vision. Testers explained that the process of creating their own

Crayola Digital Light Designer

This is a special toy. It has the “wow” factor in spades; it carries the trusted Crayola name, in fact, according to our testers everything about the Digital Light Designer was spot on. The pen, the dome, and the final artistic outcome were superb. Forget working on flat surfaces, now you can work in the

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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