The National Parenting Center

SEAL OF APPROVAL WINNER

Holiday 2012

Touch Magic Learning Bus

The best educational toys are those that kids perceive as fun, entertaining and anything but educational. This lightweight yet durable learning device responds to touch, mainly because there are no moving parts. The fact that kids are growing up in an age when touch devices like iPhones, iPads and the like are commonplace; this Bus is perfectly designed and positioned for success. The modes of play include Music and Phonics with games that support both. The music sounds good, not tinny like so many other electronic music toys. A unique feature is that when a song is playing and your child presses on the piano keyboard it sounds like they are playing along in harmony. Kids felt like they were making music. The phonetics option also stood out since it offers words that are less traditional and thus exposes children to a wider vocabulary at an early age. A great value and a great product, LeapFrog has another hit on their hands.

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Recommended Age: 2 and Up
Price: $ 24.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

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SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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