The National Parenting Center

Seal of Approval Report

DIGIBIRDS

DIGIBIRDS

What a thoroughly unique and delightful new toy from Spin Master. For just under $20 you can adopt three colorful, mechanical, musical Digibirds. They can delight any child with their tweeting, singing and very birdlike movements. The birds sing either solo or in choir mode. Testers were delighted to discover a whistle ring which the […]

Moustache Smash

Moustache Smash

Are you always on the lookout for a truly fun family game that everyone can enjoy? Based on their reviews our parent testers would surely suggest that Moustache Smash fits the bill. To start, the packaging is fun, silly and inviting. It also shows both boys and girls playing together which parents appreciated. The game

Shark Mania

Shark Mania

Sharknado anyone? Well, not exactly but what a fun, action packed game Spin Master has unleashed on the world. This is an extremely fast-paced game where you are a pirate trying to get across the bridge gathering as much gold as you can all while avoiding being eaten by the shark. Said shark moves around

Air Hogs RollerCopter

Many of us have seen and some have tried their hand at piloting R/C helicopters. For the most part they never seem to perform “As Seen on TV”. It is a tricky proposition that requires a deft hand and lots of practice. Many testers told us about the hours they had spent chasing after crashed

Air Hogs Zero Gravity Laser Racer

After two months of testing we still don’t totally grasp how this amazing race car does what it does. For the record, neither do our tester parents or kids but they don’t care because it’s so darned cool! Using something that Spin Master calls Wall Climber Technology you can drive this car on floors, up

Chatsters

Chatsters

Little girls are going to discover a new friend in Chatsters. Animated, chatty and full of surprises our testers were delighted to see how their daughters were immediately drawn to and enamored with this doll that kids felt was “totally cool.” Chatsters feature two big eyes behind big glasses that immediately light up triggering the

Cool Baker Magic Mixer

This Mixer/Baking toy is a fun and easy way for kids to create desserts without the hassle, mess and general mayhem of actually cooking! Right from the start testers were drawn to the packaging that is very colorful, bright and informative, it even includes all the nutritional information. The directions are simple and the visuals

Yoga Spinner

Yoga Spinner

The Yoga Spinner is a wonderful game to introduce a child of any age to yoga. Many of us have discovered Yoga and understand that is a terrific way to keep your body flexible, strong and healthy. With this game testers discovered that their children could grasp the concepts of Yoga and even come to

Zoomer Zuppies

Zoomer Zuppies

Robotic pets are becoming more commonplace and so the push is on to raise the technological bar or bring the price down to make them fun yet affordable. Spin Master has opted for the latter here and they have succeeded. Zoomer Zuppies (more on that later) are small “puppies” that have interactive qualities that make

Thinking Putty

Thinking Putty

When most of us think about putty we go to the only putty we ever knew growing up, Silly Putty. Well, this is not yours or even your grandmas silly putty…thats for sure. The cult classic has been turned on its head by Crazy Aaron who felt it could be improved upon and according to

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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