This Mixer/Baking toy is a fun and easy way for kids to create desserts without the hassle, mess and general mayhem of actually cooking! Right from the start testers were drawn to the packaging that is very colorful, bright and informative, it even includes all the nutritional information. The directions are simple and the visuals are easy to follow. From a design perspective, parents liked how the mixing bowl locks into place thus keeping it from wiggling around. Once the batter is made, children fill the molds, pop them in the refrigerator (not the oven) for 15 minutes and just like that, cake! Then it’s time to make the icing. The bags and tips provided make it very easy to use. Parents appreciated the fact that all the accessories store away in the top of the mixer. Spin Master did a wonderful job of thinking of everything in order to make this experience successful for young aspiring bakers.