The National Parenting Center

Seal of Approval Report

"I Want to Be the Only Dog" by Julia Cook

A book about sibling and friend rivalry is ideal for multi-sibling households. It teaches valuable conflict-resolution and cooperation lessons that parents can appreciate and kids can understand thanks to Anita DaFella’s great illustrations, author Julia Cook’s funny characters and a story that is relatable and easy to understand. This is the story of three siblings […]

"If Winning Isnt Everything, Why Do I Hate To Lose?" by Bryan Smith

A great basketball-themed book packed with valuable life lessons that parents felt would be perfect item for any child! Testers loved that the athlete/main character is a girl. This soft-cover book appealed to boys and girls and delves into an important message about winning and how to be a good sport. Brian Martin’s illustrations are

Mobi Mity

Mobi Mity

The Mobi Mity cruiser is a superbly constructed, unique riding experience. The metal frame is solid and stable. The seat is a nice, thick, soft pleather and the handlebars have a nice grip. Parents liked that the cruiser is low to the ground because its nearly impossible for their child to fall off and get

Play Line

Play Line

If you are looking for a fun and unique activity that will get your kids outdoors, active and working a variety of muscle groups then Play Line is what you are looking for. Parent testers raved about Play Line for a number of reasons. First, it gets kids away from technology. Second, it has a

TreePod

TreePod

Many of us grew up only dreaming of having a special treehouse to call our own. The reality was, for the majority of us, that there was never a big enough tree to build a house in. Well now, thanks to Slackline, everyone can experience the treehouse adventure. In TreePod they have created a treehouse

Time 4 Learning

Time 4 Learning

When presenting an online based education program to kids, we have learned that there is a fine line between needing to be both challenging and entertaining and not (for instance) subjecting kids to cheesy characters explaining synonyms. Parents said they found that Time 4 Learning hit that sweet spot and actually engaged and educated their

Poppit Pop n Display Bakery

Testers were immediately drawn to this play bakery set’s bright, colorful and inviting packaging. Inside the box parents found instructions that were easy to follow, making it easy to dive right in. This play set is a fun opportunity for your child to work with soft clay to build miniature treats, desserts and other creations.

SelfieMic

SelfieMic

The SelfieMic by Moose Toys is not your typical karaoke machine. It is karaoke on steroids! Why? Because it is small and easily transportable, has hundreds and hundreds of current songs, kids are able to add filters, create videos and send them to friends and family. Needless to say kids flipped over this. The SelfieMic

Betty Spaghetty - Hair Fashion Pack

Betty Spaghetty (not a typo) is an adorable doll that comes complete with over 30 accessories to style and have fun with! Betty is a mix and match play doll that provided hours of endless fun in our testing centers. The set allows you to give Betty three different looks: Sports Betty, Time Betty, and

Qixels 3D Maker

Qixels 3D Maker

Looking for an innovative craft project that taps into your child’s creativity and is also exceptionally well designed? If so, you’ll want to become familiar with Qixels, small cubes that stack up and stick together with water and when dry they form cool, durable 3D objects. Testers weren’t sure how to describe the material that

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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