The National Parenting Center

SEAL OF APPROVAL WINNER

Spring 2016

“I Want to Be the Only Dog” by Julia Cook

A book about sibling and friend rivalry is ideal for multi-sibling households. It teaches valuable conflict-resolution and cooperation lessons that parents can appreciate and kids can understand thanks to Anita DaFella’s great illustrations, author Julia Cook’s funny characters and a story that is relatable and easy to understand. This is the story of three siblings dogs. Jake, Angus and Kirby. Jake the oldest dog remembers what it was like when his life was perfect, and he was still the only dog. Angus hates being stuck in the middle. And Kirby thinks she can always have her way, just because shes a girl. It is smartly written in that it addresses all sibling perspectives (younger, middle, and oldest child) and what each might be feeling. It encourages kids to work together and points out the positive aspects of having someone around to do things and not being lonely or alone. This soft-cover book is gender-neutral and appeals to boys and girls.


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Recommended Age: 5 to 12
Price: $ 10.95

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

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June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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