The National Parenting Center

Seal of Approval Report

Zoomer Hedgies

Zoomer Hedgies

Testers told us they weren’t sure what to make of Zoomer Hedgies when they first saw it. At first glance it struck them like another loud, moving, tumbling toy. That was before they watched their children play with it. Zoomer is more like bringing a virtual pet into your home. Children control its movements by […]

Brightlings

Brightlings

Brightlings is an interactive, singing, and talking doll. Its cute design with its big lit face and cute stuffed body worked like a magnet with our young testers. Brightlings love to talk and sing, they can say over 100 phrases including “I love you” and “How are you feeling”? Depending on how your child holds

Build A Bear Stuffing Station

The Build A Bear Stuffing Station is a wonderful easy-to-use toy that provided our testers with hours of fun. For any child who loves stuffed animals, this is a great way to personalize the experience of owning a stuffed toy. Children will often take their creativity to an extra level for things they create, and

AtmosFlare

AtmosFlare

RedwoodVentures has introduced a dazzling new technology into the arts and crafts arena. In an age where 3D printing is becoming more mainstream, this unique “pen” takes the technology out of the box and puts it in your hand for limitless freeform creativity. The “ink” in the AtmosFlare is actually a gel that hardens when

Fin Fun Mermaidens

Maybe it is thanks to the popularity of The Little Mermaid, but we’re pretty confident saying that most girls at some point in their childhood fantasize about being a mermaid. The Fin Fun Mermaidens makes that fantasy come true. The Fin Fun comes with the tail, the mono fin and a protector kit. It is

Cheese Stack

Cheese Stack

Such a simple game, Cheese Stack by Getta1Games is definitely more than meets the eye. From as young as three years old, children are able to play and enjoy these games. There are no words or numbers to read. Cheese Stack offers three ways to play, including games that can be played solo and games

Balancing Bees

Balancing Bees

Balancing Bees is a fun and easy game for kids and parents to play. The directions are simple and concise. The pieces are made of sturdy wood, and the bees have cute faces and different shapes on them. Each bee has several openings that can be slid onto the queen bee and connected. The object

Tell-A-Tale

Tell-A-Tale

Tell-A-Tale is a fun game for children over 3 that will spark your child’s imagination and tap into their creativity in making up stories and telling fun tales. The toy includes a wooden base and a double-sided backdrop along with 11 prop pieces and 11 character pieces such as witches, wizards, fairy’s and dragons. The

Cat Apprentice Machine Maker

The experience of the Cat Machine Maker begins the moment you hold the package in your hands. Sturdy, solidly built and evocative of a tool box, it just begs to be opened. Inside you’ll find a building toy with a difference. For starters, you really do need tools to build it, so Toy State supplies

Road Rippers Dino Hauler

Toy State’s Road Rippers Dino Hauler is a captivating, fun and exciting monster truck. If you have a child that is into trucks and/or dinosaurs, this needs to zoom of the top of your shopping list. The Dino Hauler monster truck is exceptionally rugged and durable, it would have to be if it’s gonna be

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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