The National Parenting Center

Products for Babies

Hands-Free Hooded Baby Towels

This hands-free towel that connects behind a parent’s neck allows for safely and securely drying baby after a bath. Parents described it as a perfect way to end the bath time experience. The large size allows you to completely wrap the baby with no parts left out. The towel is soft and absorbent and can […]

Hello Pups Talking Phone

Whether they are wireless, cell, smart or land lines we are a connected, phone based society. Kids, even babies see Mom and Dad on their phones all the time which means that they want to mimic that behavior. Chicco has included plenty of bells, whistles and sound effects in this phone that delighted babies when

Air Play

Air Play

This lightweight, foldable travel playset impressed testers who were quick to point out that the name of the product may be misleading as they used it both on and off the airplane. Babies were quite entertained by the variety of eye-catching, tactile activities. The colorful balls, stuffed animal and the like certainly did the trick

aacua

aacua

Testers gave high marks and words of praise for this new product. The descriptions included: versatile, multi-functional, extremely soft, creative and super absorbent. When it comes to a towel those are some pretty glowing descriptions, but aacua is not your ordinary bath towel. Using velcro to attach the towel to your own neck you have

Go with me Mobile

Go with me Mobile

This versatile baby mobile impressed our testers from the moment they saw the bright design of the box. The colors are gender neutral which we are finding is becoming more and more important to parents. The mobile itself works in the crib of course, but it can also be taken apart and the individual toys

Soft Peek-A-Boo Block

Soft Peek-A-Boo Block

The age of exploration in babies starts earlier than you would think and putting these soft, colorful blocks within reach will only enhance that desire. Each block is easy to hold, even in the smallest hands, thanks to the squeezable material. It is safe for teething even if it isn’t the intended use, but then

Baby Banana Baby Sharky Brush

This multi-functional tool for young children is a great first toothbrush for cleaning both teeth and gums and also as a teether that alleviates pain. The lightweight design makes it easy for a child to hold onto and maneuver. Being able to do this at a young age is extremely valuable in developing good brushing

Sassy Wonder Wheel

A visual, tactile and auditory delight this highchair toy with a powerful suction cup to hold it in place won over parents and their babies. Bright, colorful and engaging, the fact that it could not be picked up or thrown was a godsend according to parents. Being able to take it to a restaurant and

Sassy Sensory Ball Set

Sassy hit a home run with this series of balls for babies. Perfect for the age range they are appealing, stimulating and irresistible. Babies loved the crunchy sounding ball and giggled with delight when parents smooshed it to make the sounds. The ball with the bell in it was an auditory delight and the soft

Sassy Bumpy Ball

This adorable, engaging and brightly colored ball/rattle proved to be a baby magnet. The folks at Sassy packed in so many alluring visuals, and a load of superb tactile features and the result is a toy with undeniable appeal. The material is soft and durable while also being lightweight which makes it safe. It is

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

Edit Company

PayPal Payment

"*" indicates required fields

Submission Summary

In case of Agency:

Product/Service
Suggested Retail Price
Suggested Age
Description
Notes
Image
Payment Method*
Hidden
Hidden
This field is for validation purposes and should be left unchanged.

Credit Card Payment

"*" indicates required fields

Submission Summary

In case of Agency:

Product/Service
Suggested Retail Price
Suggested Age
Description
Notes
Image
Credit Card
American Express
Discover
MasterCard
Visa
Supported Credit Cards: American Express, Discover, MasterCard, Visa
Expiration Date
 
Hidden
Hidden

[login_widget]

PLEASE SELECT YOUR REGISTRATION TYPE

OR

User