The National Parenting Center

Toys, Puzzles, Dolls and More

Air Hogs Switchblade

Air Hogs Switchblade

While the age may say 8 and Up, the reality is that those who fall into the “UP” category (yes, we’re talking to you Dads) will love playing with Air Hog Switchblade as much as anyone and you might want to consider buying two so that fights don’t break out! What really makes this remote […]

Smooshies

Smooshies

The full review for this Seal of Approval award winning product has not yet been posted. Please check back soon.

Munchkin Wet Wheels

Munchkin Wet Wheels

According to our testers the totally cool thing about these adorable little racers is that they roll on just about any surface you can image and they float in water! If you have a child who insists on bringing his or her toys with them everywhere, this is the toy for them, and you. Little

Cahootie - My Fab Future

Cahootie is a throwback game that a new generation has discovered and in our testing centers it was embraced enthusiastically by young girls. A fun, portable fortune-telling toy/game that is perfect for travel. It always entertains and often elicits peals of laughter and giggles. The material used – colorful, plastic coated paper – is quite

WowWee Alive Cub Series II

The full review for this Seal of Approval award winning product has not yet been posted. Please check back soon.

WowWee Flytech Lightstar

If you thought remote controlled toys were favorites of just boys and Dads, think again, the Flytech Lightstar was a family favorite with everyone clamoring for a chance to fly, and yes crash, this cool flying gizmo. Equipped with cool glowing lights, that made flying this in the dark an even more radical experience, the

70th Anniversary Madeline Doll

70th Anniversary Madeline Doll

The first thing that jumps out at you with this very special doll is the obvious care and appreciation Kids Preferred has when it comes to preserving the cherished place Madeline holds in the hearts of so many people. Packaged in a clear cylinder container Madeline looks inviting and ready to come home with your

Stackers Noahs Ark

Stackers Noahs Ark

Parents were truly impressed with the Stackers’ concept of an imagination playset that expands and then expands some more and some more….well you get the idea. When in it’s compact state it doesn’t take up much space at all which is a marvel considering all the bright colorful animals from Noah’s story that are packed

Gold Heist

Gold Heist

What a cool new building playset from Lego. Actually that is more or less a direct quote from testers as they enthusiastically tore into the various new pieces and designs. Parents loved how the theme of this set integrated well with previous Lego sets while providing hours and hours of imaginative play. One thing we

Etch A Sketch Freestyle

Etch A Sketch Freestyle

Spanning several generations Etch A Sketch is back but alas, Ohio Art has found a way to significantly improve the experience. Do not pine for the Etch A Sketch of old, at least not until you give this new version a try. Once you do you will wonder why you waxed nostalgic about those two

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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