The National Parenting Center

Toys, Puzzles, Dolls and More

Curious Kingdom: Dragon Trainer

Prepare for enchanting adventures with Curious Kingdom: Dragon Trainer by Playper is a captivating toy that impressed out testers with its blend of creativity and eco-conscious design.Inside the minimalistic box, parents discovered eco-friendly cards featuring characters and playsets from the magical realm of Curious Kingdom. Assembling the pieces may require adult assistance due to their […]

Curious Kingdom: Catapult Playset

The Curious Kingdom: Catapult Playset by Playper is a delightful STEM toy that sparks creativity and ignites a love for building and imaginative play. Right from the start testers noted the engaging assembly process, where children pop out the pieces and construct their own playset, promoting fine motor skills and problem-solving abilities.Beyond the building aspect,

VTech® Zoo Jamz® Doggy Xylophone

The VTech Zoo Jamz® Doggy Xylophone is a vibrant and delightful musical toy that sparks a love for music and fosters early learning skills in young children. Parent reviewers noted and praised its eye-catching design and the clever integration of the drumstick, ensuring playtime fun without lost pieces. Beyond its visual appeal, the Zoo Jamz®

VTech® Gabbers™

VTech’s Gabbers is more than just an adorable plush toy; it’s an interactive companion that sparks giggles and imagination in young children. Parents immediately noted the owl’s charming design and unique magnetic feature, allowing it to perch on shoulders for added fun.Beyond its cute exterior, Gabbers offers engaging features that promote interactive play. Reviewers appreciated

LeapFrog® Nest & Count Turtle Tower

The LeapFrog Nest & Count Turtle Tower is a vibrantly colored, versatile toy that offers a multitude of developmental benefits for young children, including both independent and interactive play experiences. Parent testers felt that this delightful set caters to the suggested age groups with its expressive turtles that instantly captivated their children’s attention. Each turtle

Mini Magnetic Mix or Match Jungle Animals w Pop-up Playmat

Popular Playthings Mini Magnetic Mix or Match Jungle Animals w Pop-up Playmat is an interactive play set that sparks creativity and imaginative play. The vibrant, magnetic animal pieces allow for endless combinations, from majestic lions to silly monkey-elephant hybrids. The strong magnets hold the pieces securely, making it easy for little hands to experiment and

LeapFrog Rainbow Learning Lights Mixer

LeapFrog’s Rainbow Learning Lights Mixer is a fun new toy that offers a wide range of age-appropriate educational experiences, motor skill development, and entertainment, all in one adorable play set. Though it is listed as being for children as young as two, our testers felt it could be enjoyed by kids of various age groups,

Banbans Worldwide Journey

Banbans Worldwide Journey

Banban’s Worldwide Journey by Zebra Education Group is a unique light projector that takes kids on a cultural journey around the world. From its engaging packaging to its interactive features and educational content, this toy is an excellent choice for children as young as 3.One of the first things parents and children noticed was the

Batman Gotham City Guardian Playset

Prepare to embark on an epic adventure through the streets of Gotham City with the Batman Gotham City Guardian Playset by Spin Master. If your child is a fan of superheroes and action figures, this playset is an absolute must-have. Straight out of the box, you’ll find a well-packaged set that requires easy assembly, thanks

Tech Deck 25th Anniversary Pack

Tech Deck enthusiasts, both young and young at heart, will be thrilled with the Tech Deck 25th Anniversary Pack by Spin Master. It’s a simple yet exciting collection that will provide hours of fun for skateboard fans. This anniversary pack includes eight mini skateboards, each with a unique design and color scheme. Kids can also

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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