The National Parenting Center

Toys, Puzzles, Dolls and More

Phil the Doll

Phil the Doll

After seeing Phil hang around our testing centers for two months it was clear that both boys and girls were equally enamored with Phil, which is not something we have been able to say about many dolls.Phil impressed our testers with his design, quality and construction, while young testers really enjoyed accessorizing Phil over and […]

ESPN Better Batter Baseball

The desire in young children to whack a baseball was never more apparent than when preschoolers set their eyes on this toy/trainer from Fisher-Price. Whether you have a budding Derek Jeter or a child just curious about playing t-ball, this toy will give them their first taste of smacking a ball with a bat. The

Dado Cubes

Dado Cubes

Building blocks get a real makeover with Dado Cubes from Fat Brain. These colorful interlocking blocks give builders of all ages a free form set with which they can build, stack and break down to their hearts content. There are no rules or specific instructions, just your own innate sense of balance and design. The

Cranium Puzzles plus Seek & Find - City

Cranium continues to impress our testers with their unique approach to creating games and puzzles for children. With this release they have successfully merged their skills and talents into a fun experience for kids. Your children will have a blast searching through the busy cityscape. The puzzle pieces are just the right size for little

Cranium Puzzles plus Mix & Match Memory - Country

Cranium continues to impress our testers with their unique approach to creating games and puzzles for children. With this release they have successfully merged their skills and talents into a fun experience for children with a nice educational component mixed in. Your children will play and learn not only the names of animals but how

Noahs Pals - <BR>Lance & Linda Lion

Having a nice set of animals for imagination play is great for parents putting together an entertainment pack for children for waiting times such as in restaurants or doctor’s offices. These are particularly nice because of the care and detail Caboodle put into crafting this lion couple. At least we assume they are a couple,

Toy Caboose

Toy Caboose

Our little girl testers fell in love with the Toy Caboose the moment they laid eyes on it. As they strolled, pushed and role-played with this doll-sized stroller, their excitement grew. Parents noted how sturdy the stroller was and loved how the car seat snaps in just like a real car seat/stroller combo. At $100

The Skuut Balance Bike

Not every child begins their bicycle riding life on a tricycle; in fact many parents are of the school of thought that the sooner children learn balance, steering and coordination the sooner they can transition to a “regular” bike. Our testers were impressed with the solid construction and quality of the Skuut and the fact

Magtastik Wonder Coaster

Magtastik Wonder Coaster

You and your child will have hours and hours of fun playing with this wonderful coaster from Mega Bloks. Using magnetic balls that are seemingly always in motion this toy is a whirl of activity and sounds that excited our young testers. The light-up Ferris wheel has a handle which give the power to spin

CAT Construction Site

CAT Construction Site

This construction toy will provide your child with hours of fun imagination play after getting an assist from you. While the suggested age is fine for playtime, construction/setup requires a parent’s considerable intervention. Once put together this is a stimulating and completely engaging role play experience that your children will love. The moving parts and

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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