The National Parenting Center

Toys, Puzzles, Dolls and More

ZipBin Dinosaur

ZipBin Dinosaur

Parents have been telling us for years that their dinosaur loving children have a unique ability to let their imaginations run wild. It should be no surprise then that they gravitated (both kids and their parents) to this great new product from Neat-Oh! This lightweight, easy to open AND close system is perfect for traveling […]

PETS Sound Maker Puzzle

PETS Sound Maker Puzzle

Your child will giggle with delight the first time they fit a cutout animal puzzle piece and hear the corresponding sound. This delightful puzzle with large sized pieces which fit snuggly into both the wooden cutout and your child’s hand will get lots of replay activity. Our testers found this puzzle to be a very

Farm Animal Friends

Farm Animal Friends

This ingeniously designed first puzzle for toddlers features large animal pieces that are brightly painted and fit perfectly in both a child’s hand and the matching cutout portion of the barnyard scene. Children delightedly placed the right animal into the corresponding spaces again and again, often with an accompanying animal sound for the sheep, cow,

Classic House Building Set

Classic House Building Set

Just about everyone, when introduced to Lego blocks for the first time, starts off building a house. Whether its the familiarity, classic shape or something else, we all seem to gravitate to the walls, windows and doors of the square house. Now Lego has given young builders a set that includes familiar Lego elements but

Passenger Plane

Passenger Plane

This task-specific Lego building kit gives children the raw material to assemble a cool looking commercial airplane. From there they can role play the part of pilot, control tower operator, passenger or mechanic which is by any accounts is very cool indeed. The set comes with a well illustrated, step-by-step instruction booklet that virtually assures

Flower Pillow with Book

Flower Pillow with Book

The very desirable demographic of tween girls is also one of the most complicated to attract. Fads, phases and interests seem to change on an hourly basis. B*tween Productions has developed a book series that manages to cover the bases quite well, offering up characters and storylines that speak to girls on the edge of

NASCAR ProBuilder Jimmy Johnson

Unless you’ve been living in a cave these past few years, you know that NASCAR has become about as hot a property as iPod’s these days. The appeal has stretched from beyond its southern roots and the cars and drivers are as recognizable as other athletes. This fun building set will make your child’s eyes

Maxi Build Off Lap Desk

Maxi Build Off Lap Desk

This toy was a hit the moment our testers laid eyes on it. The excitement only built as the wrapping came off and kids got their hands on this desk that seemed to be made just for them. We all have building blocks around the house, the problem is that kids play with them wherever

Tiny N Tuff Off-Road Set

Tiny N Tuff Off-Road Set

In order to make it with the toddler set you have to be both tiny and tough (or is it tuff?). This set of toy vehicles are all that and they come in an absolutely fantastic package that makes it one of the most appealing toys on the shelf. Each truck has interchangable parts and

Magnetix Jr. Starter Set

Magnetix Jr. Starter Set

The magic of magnets, as designed by the magicians at Mega Bloks, is realized in a package that should be on every parents shopping list. Tester after tester reported back to us about the hours and hours of fun their children had with this marvelous set that opens up worlds of creativity and exploration. While

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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