The National Parenting Center

Toys, Puzzles, Dolls and More

Tiny N Tuff Race n Go Rig

Tiny N Tuff Race n Go Rig

This Tiny ‘N Tuff rig delivers the goods and then some. If your toddler loves cars, truck and just about anything on wheels, you can be sure that they will grab hold of this toy and not let go. Kids loved launching the included cars (with interchangeable chassis) off the ramp to watch them go […]

The Wonderful Wizard of Oz

The Wonderful Wizard of Oz

Chances are that your one year old won’t really get the significance of this playset being based on the famous story and film of your youth. Nevertheless, the characters are all here and together you can introduce Dorothy, Scarecrow and the others to your little one. The brightly colored playset offers an assortment of locales

Splash & Flash Octopus

Splash & Flash Octopus

Playing in the bath is serious business, there are arms and legs to clean, hair to shampoo, very serious. That is until you throw in these three toys. Then the smiles, giggles and laughs begin. Brightly colored and, dare we say, quite interactive, each character has its own special ability. The starfish is a water

Fishies

Fishies

This simple playset of well made linking pieces was an exceptionally well-reviewed set of toys that parents felt would provide great manipulative experiences for their children. The colorful plastic has a nice weight balance and is smooth to the touch. The Fishies are easy enough for any child to either link or unlink.

SKROOZ - 84

SKROOZ – 84

There is a remarkable appeal about magnets. Perhaps feeling their pull in your hands or watching how they attract and repel from each other. There was only attraction with Skrooz in our testing centers as children and parents gravitated to these colorful magnetic rods and balls to design all sorts of creations. What makes this

WEBZ - 108

WEBZ – 108

This unique twist on the popular ball and rod magnet building set features five sided webz pieces that create structures that can be enclosed. Our testers found this twist to be special on its own and even more fun when combined with the more standard magnetic rods. The transparent plastic of the webz pieces gave

Maxi Lil Dump Truck

Maxi Lil Dump Truck

Your first truck might very well be your most favorite toy for a long time so you might as well make sure that your child’s first truck is made well, rolls well, and moves well. Bright and colorful, the Lil’ Dump Truck is perfectly sized for the little hands of crawling children and the dumping

Just Build Imagination Bucket

Just Build Imagination Bucket

When parents look for building blocks for their children they don’t envision a single building experience that ends up sitting on a shelf collecting dust. They want repeat play and lots of it. That’s why our testers loved this carry-along box of Mega Bloks. Just open the lid, and go to town. There is no

ProBuilder Speed Bike

ProBuilder Speed Bike

Building a “made-for-speed” replica motorcycle like this is just what the doctor ordered for many of our testers. The excitment was palpable as they spotted the cherry red finish, the chrome and the decals. Very proficient builders can complete this project on their own, but other will want to enlist the support of a pit

Dino MagnaMorphs

Dino MagnaMorphs

What do you get when you put a bunch of magnetic dinosaur body parts in a box? We’re not sure we know the answer, but they sure would give some paleontologists a start. Kids who dig dinosaurs absolutely loved this toy. Parents noted that the strength of the magnets was just right, allowing for creativity

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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