The National Parenting Center

Toys, Puzzles, Dolls and More

Kawasaki Ninja Tough Trike

Kawasaki Ninja Tough Trike

Sporting a slick design with cool colors and graphics this latest incarnation of the low-rider trike was a magnet to young boys in our testing centers. Easy to assemble with clear instructions you won’t have to make your anxious children wait too long before setting them off on the road to adventure. Their faces lit […]

Furreal Friends Newborn Puppies

Far and away these adorable puppies were the strongest magnet in the testing centers this spring. No matter what design you choose, children and parents alike simply ate up these cuddly creatures, who are much more than dolls. These puppies react to your love and affection by making sounds and opening their eyes in response

Playskool Ride 2 Roll Scooter<BR>

When you are looking for an active play toy for your child you want to find a toy that is a good value, which often translates to offering a long play life. This riding toy is all that and more. Featuring solid construction and great bold colors, your child will get years of use as

My First Baby Annabelle

My First Baby Annabelle

Sooooo cute! This adorable, smaller version of Annabelle is darned near edible. Her open expression and soft cuddly body are perfect for your child’s first baby doll. Many testers told us that they expected Annabelle to log plenty of miles as a constant companion of their toddlers. Very well made and ready to withstand the

Shield Blaster 2000

Shield Blaster 2000

In the world of water guns, more is better, more water on your victim that is. But on the other side of the coin, less is the objective when it comes to how much water gets on you. Such is the genius of Shield Blaster 2000. You see while it projects not one but four

Trikke 5

Trikke 5

Its not too often that we get to see a new innovation in mobility at our testing centers. Trikke changed all that and the results were more than impressive. If you try to define Trikke as a new kind of scooter you will be doing it a disservice since Trikke is much more. Trikke offers

Plush Animated Animal Banks

Plush Animated Animal Banks

Coin or piggy banks are not traditionally seen as being fun, they are viewed as functional, sometimes attractive but certainly not entertaining. That was then. The ingenuity team at Mark Feldstein & Associates were working overtime when they came up with these animated banks. The adorably designed plush animals move and make sounds like a

Arranging Game Corner to Corner

As with most HABA toys, the first thing that strikes testers is the remarkable quality and care given to producing them. This toy is no different, with its solid wood and brightly painted blocks. There are a few suggestions on the box for starting out in building and arranging the blocks but there really are

The Elf Magic Snow Case

Here is a toy that truly embodies the fun spirit of Santa and Christmas for young children. A tiny suitcase filled with mini-snowflakes, a passport to the North Pole, stickers, luggage tags, little Elf hangers and of course your very own Elf. Children, along with their parents, are prompted to weave a story of the

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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