The National Parenting Center

Toys that Teach

Schoenhut 15-String Harp with bench

Schoenhut 15-String Harp with bench

The Schoenhut Piano Company which has won over the hearts of parent testers many times in the past changed instruments on us this time but the results were the same. This beautiful, child-sized harp is superbly crafted and after building the bench and doing some post-unpacking string tuning (with the included zither pin wrench), its […]

CyBearLand Pad

CyBearLand Pad

This self-contained, portable learning device will delight young children who will be thrilled to have a “laptop” to call their own. What is really going on is a whole lot of learning. From letters and shapes to freeform drawing there are multiple levels and a variety of activities to keep your child engaged and learning.

Talking DJ

Talking DJ

Testers described Chicco’s Talking DJ as a kind of educational karaoke machine. The unit comes with six pre-recorded songs along with directed activities to teach about shapes, numbers and letters. As with just about every Chicco toy the unit is bilingual so that everything plays in both English and Spanish. All the educational stuff aside,

littleBits Starter and Extended Kits

littleBits Starter and Extended Kits

Its always fun to discover new companies who break into the market with superb new products and that what littleBits has done in a big way. These two electronic kits give kids the building blocks to not only learn about electricity and circuits and the like, but also how to think creatively about what can

Twinkle Tunes Piano Book

Twinkle Tunes Piano Book

Parents found Twinkle Tunes to be a cute and inventive musical toy for gently introducing music to young children. Everything starts with the music book that is attached to the top of the small, 8-key piano. Inside the book children will find 12 classic nursery rhymes that kids can play by following the numbers and

The Amazing Squishy T. Rex

Totally unique and utterly ingenious is what parents had to say about this new toy from SmartLabs. Inside the very colorful and alluring box you will find your very own T. Rex with visible anatomy including squishy internal organs and tongue. First impressions were that the pieces are nicely molded and go together well. There

Periodic Quest: Basic Card Games

Periodic Quest: Basic Card Games

Looking for a great way to inject some actual educational information under the guise of a game? You have come to the right review. Why not play a game of Atomic Rummy where you use combinations of like elements or radioactive elemental cards instead of suits? Or deal a hand of Atomic War, you get

Read With Me Scout

Scout is an adorable plush puppy that will become one of your child’s best friends. His sweet visual appeal is undeniably infectious but, as you might expect when dealing with LeapFrog, there is whole lot more going on inside. If you were to guess that there is an interactive, fun and educational experience included in

Learn to Write Letters with Mr. Pencil - Stylus and Writing App

This adorable Mr. Pencil stylus, designed to be used with your LeapPad, really caught the eye of our testers. Kids couldn’t wait to use it while parents were happy to discover Mr. Pencil’s soft point so that no damage might occur. The stylus is so easy to use and works seamlessly with the program. Younger

FISHER-PRICE® CHATTER PHONE TALKING GAME

Parents had a nostalgic flashback when they saw this toy phone. A classic toy design from their childhood from a brand they grew up with. The play pattern offers children an interactive, engaging experience with loads of positive encouragement and fun. Included are a variety of games that teach numbers, animals, sounds, counting and matching

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

Edit Company

PayPal Payment

"*" indicates required fields

Submission Summary

In case of Agency:

Product/Service
Suggested Retail Price
Suggested Age
Description
Notes
Image
Payment Method*
Hidden
Hidden
This field is for validation purposes and should be left unchanged.

Credit Card Payment

"*" indicates required fields

Submission Summary

In case of Agency:

Product/Service
Suggested Retail Price
Suggested Age
Description
Notes
Image
Credit Card
American Express
Discover
MasterCard
Visa
Supported Credit Cards: American Express, Discover, MasterCard, Visa
Expiration Date
 
Hidden
Hidden

[login_widget]

PLEASE SELECT YOUR REGISTRATION TYPE

OR

User